- Features & Benefits
Unlock visitor insights, generate leads, grow revenue
Optimizely's powerful enterprise a/b testing platform helps teams optimize demand generation, lead nurturing, and site engagement.
- Revenue tracking and custom goal creation
- Dedicated account management and support
- One-click integration with Google Analytics, SiteCatalyst and more
- Dynamic content and event-based testing
- Target custom visitor segments (e.g. paid traffic, geography, etc.)
- WYSIWYG, no-coding-required editor for building test variations
- A/B and Multivariate testing
- Real-time reporting tools and admin dashboards
- Cross-browser testing, staging server support, uptime monitoring
- And much more...
Optimizely's enterprise testing environment is built to provide large enterprises and teams with fast, reliable, and easy-to-use tools that complement existing marketing and product strategies.
Most people on our team found it hard to believe that a single word could really have a meaningful impact on user behavior. Prior to Optimizely, testing usually meant more people needed to be involved, which made for a longer process, and didn't typically allow for a quick and easy test; it didn't take more than a day to discover that the naysayers were totally wrong."
- Irving Weiss, Vitals.com
Learn More: Benefits of A/B and Multivariate Testing.