Quiz: How Much do You Know?

Before we start, let’s see what you already know with a short quiz. Select the best response to each question. When you've answered all the questions, select the submit button to check your answers.

Select the TRUE statement:

  • Setting up pages, events and audiences prior to creating an experiment will save time and help prevent mistakes in the long term.
  • It is not possible to set up pages, events or audiences before creating an experiment because each of these are tied to a specific experiment.
  • It is not necessary or important to set up pages and events before creating an experiment because it is a waste of time and they are not reusable.
  • It is only possible to set up pages in advance and therefore you might as well wait until you create the experiment to instrument your site.

When creating an experiment, you must: 1- Select the URL that the experiment will run on 2- Select audiences who will be bucketed into your experiment 3- Select the metrics you wish to track in the experiment 4- Select how long the experiment will run for

  • 1, 2, 3 only
  • 1, 2, 3, 4
  • 1 only
  • 2, 3 only

Select the TRUE statement:

  • In each experiment, you can have only 1 metric you are tracking.
  • All metrics should have the same priority in an experiment
  • Each experiment allows you to select a “primary” metric as well as alternative tracking metrics.
  • Optimizely recommend you track only 1 metric in each experiment. However, the platform allows you to select more.