Inconclusive Variations

 

The most frustrating experiment result is probably an inconclusive variation. It may seem like there's nothing you can do with a result that seems so ambiguous, but with some insight, inconclusive variations can teach you a great deal about your website or app visitors. If you know how to leverage them, inconclusive results can help you iterate into winning experiments.

In this course, you'll learn how to answer the following questions:

  1. What is an inconclusive result?
  2. What can I learn from an inconclusive result?

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