Set Up Optimizely Classic

In this course, you will learn how to set up Optimizely Classic Testing for your website.

In this course, you'll learn how to answer the following questions:

  1. What is the Optimizely snippet and how do I add it to my site?
  2. What are collaborators and how do I add them to Optimizely?
  3. What roles are available for collaborators?
  4. How do I create and manage my projects?
  5. What integrations are available in Optimizely Classic?

New Courses


Build a Personalization Campaign in Optimizely X

Learn how to set up your Optimizely X account for Personalization and build your first campaign!


Share your Results with Others

Once you've interpreted your results, why not share them with others to invest in long-term success for your program?


Take Action on Inconclusive Variations

How can you make more impactful changes to ensure that your next experiment will be statistically significant?


Take Action on Losing Variations

A losing variation can sometimes feel disheartening, but take comfort in knowing you've tapped into something your visitors care about!