Take Action on Winning Variations


Winning variations are what everyone who experiments wants most. But do you know how to most effectively use them? Successfully implementing winning variations is only a part of the story; you can leverage those wins into future projects and as a tool to build an optimization culture in your organization and make them work even harder for you.

In this course, you'll learn how to answer the following questions:

  1. What is a winning result?
  2. What do you do with a winning result?

New Courses


Build a Personalization Campaign in Optimizely X

Learn how to set up your Optimizely X account for Personalization and build your first campaign!


Share your Results with Others

Once you've interpreted your results, why not share them with others to invest in long-term success for your program?


Take Action on Inconclusive Variations

How can you make more impactful changes to ensure that your next experiment will be statistically significant?


Take Action on Losing Variations

A losing variation can sometimes feel disheartening, but take comfort in knowing you've tapped into something your visitors care about!