Align Experimentation to Your Business
Experimentation that doesn't align to your business goals will ultimately end up wasting time and resources. Learn how to experiment in a way that connects your optimization to the goals that mean something to your organization.
In this course, you'll learn how to answer the following questions:
- How can you analyze your current business goals and align them to your site or app performance?
- How do company goals relate to experiment metrics?
- What is a goal tree and how can it help you develop your optimization program?
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4 mins
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2 mins
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