Align Experimentation to Your Business

 

Experimentation that doesn't align to your business goals will ultimately end up wasting time and resources. Learn how to experiment in a way that connects your optimization to the goals that mean something to your organization.

In this course, you'll learn how to answer the following questions:

  1. How can you analyze your current business goals and align them to your site or app performance?
  2. How do company goals relate to experiment metrics?
  3. What is a goal tree and how can it help you develop your optimization program?

New Courses

results

Analysis in Program Management

In this course, you'll learn how to use Program Management to more effectively analyze the results of your experiments and iterate out into new experiment ideas.

product

Team Functionality

In this course, you will learn how to set up and manage your team in Program Management.

product

Selecting and Prioritizing Experiments in Program Management

In this course, you'll learn how to use Optimizely's Program Management to help you with ideation and planning for your experiments.

product

Using the Optimizely X Full Stack product

In this course, you will learn how to create an experiment, feature flags and feature rollouts using the Optimizely X Full Stack product.