How do I filter results?

Charts show you how well your experiment has been performing over time. You can use them to explore conversion rates for variations, compare different goals, share your results with stakeholders, and more. This video shows you how to find, view and share your charts.


Another way you can see how different factors affect your experiment results is by using the Charts feature. The default chart (Conversion Rate) shows the cumulative conversion rate over the life of your experiment, but filtering by Visitors may reveal weekday/weekend traffic or abnormal spikes in traffic that you wouldn't have seen in the cumulative chart. Or filtering by Conversions may reveal interesting conversion patterns that were not revealed in the Conversion Rate chart. Watch the video that follows to learn more.