Launch Experiments with Optimizely Classic
In this course, learn how to launch a web experiment using Optimizely Classic.
In this course, you'll learn how to answer the following questions:
- How do I create a variation?
- How do I set up goals?
- What is URL targeting?
- How do I select an audience?
- What is traffic allocation?
- How do I QA my experiment?
Learn how to set up your Optimizely X account for Personalization and build your first campaign!
Once you've interpreted your results, why not share them with others to invest in long-term success for your program?
How can you make more impactful changes to ensure that your next experiment will be statistically significant?
A losing variation can sometimes feel disheartening, but take comfort in knowing you've tapped into something your visitors care about!