Plan and Prioritize Experiments

In the courses below, you'll learn how to assemble an optimization team, design an experimentation roadmap, prioritize your experiments, and develop processes that will improve your optimization methodology.

Planning is Everything

Earn this badge by completing all of the courses in the Plan and Prioritize learning path.

strategy 30 mins
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Build Your Optimization Team

You can't be a lone wolf forever. In this course, we'll help you build your experimentation team and nurture a culture of optimization.

strategy 45 mins
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Create a Testing Roadmap

In this course, you'll learn how to define your primary and secondary metrics and create roadmap of future experiments.

strategy 30 mins
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Course

Prioritize Your Experiments

In this course, you'll develop a prioritization framework to ensure you are focusing on the most impactful experiments.

strategy 45 mins
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Course

The Experimentation Cycle

Experimentation is an iterative cycle. Learn how to develop processes for your experimentation program and improve your optimization methodology.

New Courses

product

Build a Personalization Campaign in Optimizely X

Learn how to set up your Optimizely X account for Personalization and build your first campaign!

results

Share your Results with Others

Once you've interpreted your results, why not share them with others to invest in long-term success for your program?

results

Take Action on Inconclusive Variations

How can you make more impactful changes to ensure that your next experiment will be statistically significant?

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Take Action on Losing Variations

A losing variation can sometimes feel disheartening, but take comfort in knowing you've tapped into something your visitors care about!