The Experimentation Cycle
In this course, you'll learn how to answer the following questions:
- What is the best way to implement a regular cycle of experimentation and analysis in our organization?
- Who is involved at what points in the experiment cycle?
- How do you set up an experiment to enable its success?
- What type of experiment should you run?
Learn how to set up your Optimizely X account for Personalization and build your first campaign!
Once you've interpreted your results, why not share them with others to invest in long-term success for your program?
How can you make more impactful changes to ensure that your next experiment will be statistically significant?
A losing variation can sometimes feel disheartening, but take comfort in knowing you've tapped into something your visitors care about!