At Optimizely, we help companies build a future proof, data-driven tech stack. Join our next virtual event to learn how digital solutions can help your team to build better customer experiences that drive growth.
Learn from the Digital Labs Series how to assemble a best-of-breed stack, purpose-built to allow teams to deliver better products, and drive growth, faster.
Get insights from leading companies about best practices for creating highly engaging, profitable customer experiences.
The Digital Labs Event Series is committed to promoting solutions that are integrated, offering open APIs, data portability, and the benefits of modern SaaS technology.
Get practical advice from The Financial Times on how to deliver a great tech stack to drive growth and deliver innovative digital experiences your users will love!
Hear MoneySuperMarket share how to innovate confidently with a data-driven tech stack and learn how digital solutions can help your team to build and deliver better customer experience that drive growth.
Hear American Express & MoneySuperMarket share how to innovate confidently with a data-driven tech stack and learn how digital solutions can help your team to build and deliver better customer experience that drive growth.
Join Zoopla & ClassPass in the first edition of the Digital Labs Event Series to learn how they did it! Get insights and best practices on how to create highly engaging, profitable customer experiences.
Michael Schrezenmaier , Co-CEO and COO , Pipedrive
VP Product Strategy - based in the UK. Responsible for managing the Product Strategy Group who sit the overall direction of our product portfolio, working in conjunction with our Product Management and Technology Partnerships teams. Prior to joining Optimizely in 2019, Ed was Co-Founder and CEO of Idio.ai.
Patrick Brandt leads the Solutions Engineering team at FullStory. His team works with FullStory’s technology partners to build integrations with other SaaS platforms in the product management and software engineering industries. Prior to FullStory, Patrick was a Solutions Strategist at The Coca-Cola company, providing technical leadership across Consumer Marketing, Ecommerce, and R&D functions. He has over 15 years experience as a software architect and technology strategist. Patrick holds an M.S. in Computer Science from Florida State University.
Digital labs with Contentsquare
Thilo Richter leads Optimizely's product teams focused on building and improving the most advanced digital experience optimization platform in the world. In the past, he has led consulting teams advising enterprises on building high-velocity experimentation programs. He has built up Optimizely's capabilities in the field of editorial testing for media enterprises and helped publish research on success factors for impactful experimentation programs.
Laura has been working on American Express’ global app for almost two years, having scaled a new dining reservation feature to millions of Centurion & Platinum Card Members across the UK & US. Most recently she has been working on an information architecture re-design to help users better digitally self-serve. Experimentation has and will continue to be key in this global re-design to help the team make data-driven decisions iteratively.
Amit leads the Digital Experimentation and Insights team for American Express. The team is responsible for evolving better digital products & experiences through performance frameworks, analytical insights, competitive benchmarking, personalized experiences & experimentation. And across all digital acquisition, engagement, rewards & servicing experiences for American Express.
Over 8 years Digital Strategy and eCommerce experience including contributions to product innovation and product development.
Helping clients build out and scale data driven optimization programs, measurement strategies and processes to improve the end to end user experience across multiple marketing channels.
A hands-on digital analytics leader with over 9 years’ experience delivering data solutions for over 25 leading brands across Automotive, Retail, FMCG, Fashion and QSR. Responsible for a department of 20+ data specialists supporting clients including Nestlé, KFC, Lego, Selfridges and British American Tobacco.
Digital Labs with Segment
Veronica is an analytics enthusiast with a mission to bring data at the core of innovative product development and optimal user experiences. Veronica is currently leading the analytics team at Zoopla, bringing together data analysis and optimisation in the quest to re-invent the home finding experience.
Nina Bayatti began her ClassPass journey as a "superuser," attending a fitness class before and after work. Now, she manages conversion marketing for the global fitness company, ClassPass. In addition to her passion for fitness, Nina is an advocate for Women in the Conversion Rate Optimization community. She's co-hosted the first of a series of meet-ups to empower women in the technical field. Nina has travelled around the US, speaking at regional conferences about conversion rate optimization. Nina was featured at the ConversionXL conference in Austin, Texas; and spoke at the Opticon conference in San Francisco. Thanks to ClassPass' global fitness network, Nina's maintained her fitness routine while connecting with the CRO community around the world.
Chris is CXO at Creative CX, a specialist Experimentation Consultancy based in London. Chris is an expert in User Experience and Experimentation, with 20 years of experience working in these fields. He’s helped organisations of all shapes and sizes over the years to research, design, innovate and continually improve their digital products and services.
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