Build a better product today,
Launch new features confidently. Test small UI changes and functionality to increase adoption. Run tests on just a small percentage of your user base and apply only the changes that work. This is the new way to create great products.
Test and learn at every step of your product lifecycle
Go beyond website A/B testing and experiment throughout your technology stack. Experiment on any platform from server-side applications, websites, mobile apps and even communication platforms like SMS, chatbots, and voice assistants. Validate and improve every step in your customer journey from activation, to onboarding, to conversion.
Here’s why Optimizely is essential to the future of StubHub
StubHub uses Optimizely to validate ideas and empower decision making across the company. Everybody in the company now has a framework with which to test and share their ideas.
Adopt experimentation now, for significantly better customer satisfaction. Or be left behind by the leaders who do.
Launch new features confidentlyTest features as rollouts, to validate your hypothesis and monitor your key business metrics.
A new approach to redesignsTest entirely new site or app designs before you launch them, without any performance impact to your customers.
Never again guess at customer requirementsGet early feedback from small subsets of your audience that help define your roadmap.
Enhance performance metricsTest APIs, microservices, clusters, and architecture designs to improve the performance and reliability.
Easily scale experimentation across product divisionsTest experiences that span mobile devices, over-the-top apps, IoT, conversational interfaces, and other experiences.
Experiment with price and sorting algorithmsOptimize your search results, recommendations, promotions, or any other algorithms to deliver the most relevant content to your customers.
Prove the Impact of Every Product Release
- Know earlier if you are building the right product with real-time experiment results backed by Optimizely’s class-leading Stats Engine
- Export any experiment data you want for deeper analysis in your own analytics or BI system
Eliminate Risk and Be More Confident
- Decouple product rollout from code push
- Validate the impact of new features, performance improvements, or backend changes before rolling out to everyone.
- Push live updates or hotfixes without the need for code deployment
5X Your Experimentation Program
- Optimizely Program Management helps you build, scale, and accelerate your experimentation program
- Democratize experimentation across your organization
- Prioritize your experimentation ideas
- Report on how your experimentation program is performing
We want to rapidly prune out the ideas that will lower conversion. If we put something out in production that doesn’t seem to be working, we want to get rid of it quickly.EMILY DRESNER