Optimizely Debuts First-Ever Opticon Online

The highly-attended annual user conference goes virtual with on-demand content ahead of Opticon events in London and Stockholm.

NEW YORK, October 30, 2023 - Optimizely, the leading digital experience platform provider, today launched Opticon Online, a fully virtual iteration of its annual user conference. The digital event kicked off today with a livestreamed experience – showcasing how Optimizely’s comprehensive marketing solutions have fueled lasting consumer-brand relationships and sustained growth for its customers and partners.  

The hour-long presentation, which is now available on-demand, shares cutting-edge content from the Executive Leadership team and Optimizely customers, including Zoom, Tapestry, and Schwab. In addition to the livestreamed presentation, attendees will also gain free access to the full Opticon Online library of 15 keynotes and 30+ breakout sessions covering a range of topics from AI-powered marketing to scaling personalization.  

Opticon Online comes ahead of Optimizely’s additional Opticon events taking place in November across Europe, bringing industry insights to a global audience. These events will connect Optimizely’s international community of industry leaders to discuss the latest trends and best practices that blend creativity with analytics to drive growth. 

Opticon London will take place November 7 at Kings Place, and will feature customers including Legal & General, GE Healthcare, Marks and Spencer, and Indeed. The event will come to life thanks in part to Diamond sponsor DEPT® and Gold sponsors Netcel, Valtech, and Columbus.

Opticon Stockholm will take place November 29 at Waterfront Congress Centre, and will feature Marianne Stjernvall, Founder of the CRO Queen, and customers including Ericsson and MQ Marqet. The event is made possible thanks in part to Diamond sponsors Contentsquare and Knowit Experience and Gold sponsors Valtech, Tietoevry, and Consid. 

To view the full agendas, or to register for the in-person events, visit:  
To view Opticon Online’s on-demand content, visit: 

About Optimizely

At Optimizely, we're on a mission to help people unlock their digital potential. We do that by reinventing how marketing and product teams work to create and optimize digital experiences across all channels. With Optimizely One, our industry-first operating system for marketers, we offer teams flexibility and choice to build their stack their way with our fully SaaS, fully decoupled, and highly composable solution. We help companies around the world orchestrate their entire content lifecycle, monetize every digital experience and experiment across all customer touchpoints – all through Optimizely One, the leading digital experience platform that powers every phase of the marketing lifecycle through a single, AI-accelerated workflow. 

Optimizely has nearly 1500 employees across our 21 global offices and has 700+ partners. We are proud to help more than 10,000 businesses, including H&M, PayPal, Zoom, and Toyota, enrich their customer lifetime value, increase revenue and grow their brands. At Optimizely, we live each day with a simple philosophy: large enough to serve, small enough to care. Learn more at

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Media Contacts:

Rachel Teitt Gill
Vice President, Global Communications & Creative
+1 740-815-1588

Victoria Johnson
Sr. Manager, Global Communications