Celebrating outstanding achievements

This award recognizes an individual that helped their company reach specific digital goals via clear communication among stakeholders, being an educational leader and using digital strategies.

You will be a great candidate if you took things in-house, upgraded the bloated tech stack and facilitated impact by getting other internal employees to buy into new digital outcomes. Also, you can self-nominate and/or nominate someone from your team. 

Candidates for this award will have demonstrated the ability to: 

• Showcase verifiable example(s) of new and innovative ideas  
• Have gone the extra mile/exceptional effort to achieve results 
• Leave a notable positive business impact on the digital outcomes

This award demands that your customer is the focal point of all your organization’s decisions related to delivering products, services and experiences to drive customer satisfaction, loyalty and advocacy.

This is a team-based award, given to the organization that best demonstrates collaboration across multiple departments by using Optimizely products to reach an end goal - by putting their customers first with all that they do.   

You will be a great candidate if your end focus is on the customer and departments work cross-functionally to align on the same goal. Here's a chance to get recognition for your evidence of customer satisfaction and advocacy.   

Candidates for this award will have demonstrated the ability to have strong relationships with their customers through:   

• Business reviews and data points 
• Quantifiable metrics for customer advocacy. For example, NPS, reviews, requests, mature customer communities 
• Verifiable example(s) of customer success stories  
• Verifiable example of a customer community. 

This organization-wide award recognizes a customer who accelerated their digital transformation journey with Optimizely. As an Optimizely customer, showcase how the consolidation of tools helped you lower TCO. 

You will be a great candidate if your unique digital experiences increased conversions and lowered CAC. Also, please share the strategies you implemented to establish new processes and improve collaboration among different teams. 

Candidates for this award will have demonstrated the ability to: 

• Clearly outline three or more specific problem + solution statements 
• Connect how investment in Optimizely resulted in measurable business benefits 
• Build a tech stack that enables advanced personalization for digital experiences   

This organization-wide award recognizes customers who have deployed and maintained a technology ecosystem with Optimizely at the center of their digital planning and execution. This tech stack could be multiple Optimizely products within one solution or more plus 3rd-party integrations. All of it to build specific use cases and deliver better digital experiences.

Candidates for this award will have demonstrated the ability to: 

• Use three or more Optimizely products or solutions to achieve desired results 
• Have significant Monthly Active Users (MAUs) / Daily Active Users (DAUs) to demonstrate widespread adoption or active usage of Optimizely tools 
• Deploy multi-tenant / multi-site options 

The Best Use of Customer Insight & Data Award is presented to customers who use first-party data to create intelligent experiences and deliver outstanding business results. Apply now to showcase your data-driven decision making and the company's achievements in this area. Get recognized for your innovative use of customer insights.

Optimizely products considered for this award: 

• Optimizely Data Platform 
• Content Recommendations 
• Product Recommendations 
• Advanced Personalization  

 So, if you're an active Optimizely customer who has made significant progress in using customer data to drive business outcomes, we want to hear from you! Do share the strategies you implemented and how you measured success using one or more of the above-listed products. 

You may be a great candidate for this award if you have demonstrated the ability to: 

• Execute a first-party data strategy  
• Activate data for marketing campaigns 
• Use AI/Machine Learning to personalize and enhance experiences 
• Integrate systems to collect data and transform data into business insights 

The Best Buying Experience Award is presented to customers, transacting in B2C or B2B, who deliver exceptional digital commerce experiences. These experiences engage shoppers across the entire buying lifecycle by using rich, engaging product content, a responsive search engine, intuitive checkout experiences, and meaningful product recommendations. The companies creating these experiences drive efficient purchasing and grow retention through memorable customer engagement.  
 
Optimizely products considered for this award: 

• Configured Commerce (formerly known as B2B Commerce) 
• Customized Commerce (formerly known as B2C Commerce) 
• Product Information Management 
• Search, and Product Recommendations 
• Mobile App or SDK 

Candidates for this award will be judged on the strategy, development, and execution of their commerce solutions and have demonstrated the ability to: 

• Improve customer retention 
• Increase website traffic and digital revenue 
• Create data-driven, personalized commerce experiences

The Best Content Experience Award is presented to customers who've changed how they plan, publish and reuse content to deliver exceptional customer experiences. The winner will receive recognition for their ability to connect campaign delivery to digital outcomes.

Optimizely Products considered for this award: 

• Content Management System (CMS) 
• Content Marketing Platform (CMP) 
• Digital Asset Management (DAM) 
• Content Recommendations 

Candidates for this team-based award are active Optimizely customers who plan, visualize, create and manage content in one place to build better customer experiences on their website and drive conversions. 

You may be a great candidate for this award if you have shown the ability to:     

• Increase click-through rate (CTR) and user retention  
• Improve content production efficiency   
• Use data to personalize and enhance content experiences  
• Maintain an ADA-compliant website that supports web accessibility   

This team-based award is for active Optimizely customers who practice a test-and-learn mindset and experimentation culture across multiple teams, channels and devices. 

Optimizely Products considered for this award: 

• Web Experimentation  
• Feature Experimentation  

Candidates for this team-based award have a clear governance model set in place and are already using Optimizely's experimentation suite to increase conversions. 

You may be a great candidate for this award if you:     

• Demonstrate “Culture of experimentation” KPIs, including:  
  • A high number of experiments being run 
  • A high number of users (with a high ratio of certifications) 
  • Experiments across 2+ channels 
  • Multiple teams collaborating as part of the experimentation program 
• Share an experiment story that showcases refinement, learnings, etc.  
• Demonstrate “Experimentation results” KPIs, including: 
  • High conclusive rate (75%+) 
  • High win rate (50%+) 
• Advanced use of Experiment solutions, such as:  
  • # of integrations/custom integrations  
  • Enriched events export