How media companies can increase monetization and engagement.
Amplify ad revenue, subscription sign-ups, and community marketing activity.
Media companies have unparalleled opportunities to grow and engage their audiences. This guide provides the most in-depth and thorough crash course that you’ll find.
On average, Optimizely's media customers see a +29% increase in pageviews and a +14% increase in reader engagement.
Download the paper to learn:
- How website optimization can boost revenue and a case study from The Guardian
- Experiment ideas for subscription-based publishers
- Experiment ideas for "free" media sites