Event: Experimentation Day at StubHub

“Everything we do should be run through Optimizely. Every single thing.” - Marilyn McDonald, Sr. Director of Product at StubHub

Experimentation and Innovation at StubHub

Join us on Thursday, February 14, for a day of innovation and collaboration around the future of experimentation at StubHub. At this event, you will hear from Optimizely COO and CFO, David Schwarzbach, on the importance of building an experimentation culture, as well as product and marketing leaders from both Optimizely and StubHub who will be sharing real-world experimentation examples and more.

The goal of the day is to leave you with actionable takeaways to make experimentation an initiative in 2019 across different teams in the organization. Come curious and ready to learn what makes experimentation critical for the future success of StubHub.

Note: This event is exclusively for employees at StubHub or eBay subsidiaries

Event Details
Date: Thursday, February 14, 2019
Time: 9:00 AM - 1:00 PM PST
Location: StubHub
Address: 199 Fremont St, San Francisco, CA 94105

Thursday, February 14, 9:00 AM PST

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Agenda: StubHub Experimentation Day

8:45 AM - Check-in and Coffee
9:00 AM - Opening Welcome with Marilyn McDonald
9:15 AM - Keynote with David Schwarzbach, COO and CFO at Optimizely
10:00 AM Break
10:15 AM - Experimentation Lightning Talks with experts at StubHub
10:50 AM - Break
11:00 AM - Experimentation Pitfalls and How to Avoid Them with Jon Noronha, Senior Director of Product Management
11:30 AM - Optimizely Use Cases Across Industries and Building a Culture of Experimentation - Takeshi Young, Digital Marketing Manager
12:00 PM - Brainstorm
12:30 PM - Close and Lunch