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5 Ways to Align Sales With B2B Digital Commerce

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“Selling via digital commerce can cause channel conflicts in B2B organizations, resulting in disengagement from or even confrontations with sales teams.”

If you are a B2B manufacturer, distributor or wholesaler that wants to align sales with digital commerce, improve performance and increase customer interaction then this report is for you.

This complimentary Gartner® report: 5 Ways to Align Sales With B2B Digital Commerce will enable you to determine which digital commerce route will align with your sales channels and support your business goals. 

Read this report to:

  • Understand how digital commerce can complement traditional ways of selling
  • Learn how to successfully respond to the rise of digital buying and virtual selling
  • Enable your sales team to benefit from your technology investment and see their performance grow.
  • Maximise B2B Digital Sales performance



Gartner, 5 Ways to Align Sales With B2B Digital Commerce, Sandy Shen, 3 February 2022

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