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Mastering ecommerce product content in wholesale distribution

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We’re an instant gratification nation. In today’s hyper-digital world everyone expects to find the information they need at the click of a button. As a wholesale distributor your job is no different. You need to enable your customers to quickly and efficiently find what they need so they can get on with running their business. That means you have to take control of your product content.

Master product content with Optimizely's industry brief focused on illustrating how to:

  • Audit your current product content landscape
  • Acquire, enrich and display your product content within your ecommerce platform
  • Analyze options for a centralized, efficient way to gather, curate and organize your product content
  • Tackle critical product elements that will set you apart from the competition