Whitepaper Whitepaper

The new Stats Engine whitepaper

Get the stats engine whitepaper

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Optimizely partnered with Stanford statisticians to develop a revolutionary new approach to statistics for experience optimization. Our new Stats Engine supports experimentation and decision-making on your terms--no precautions needed. The approach builds on everything we've learned from helping the world’s leading brands optimize hundreds of billions of experiences.

Download this whitepaper to discover:

  • Why you won’t need to set a sample size in advance
  • How Stats Engine enables you to confidently check experiments as often as you want
  • How you can test as many variations and goals without worrying about hidden sources of error