Since the start of the global pandemic, brands have adapted online and offline strategies to improve the customer experience. And with good reason - customer experience leaders had 3x returns vs laggards in the last economic recession.
Experimentation and digital experiences have never been more essential. Learn from Optimizely’s senior strategy consultant Shagun Aulakh and Elizabeth Gabster, lead value consultant,on how experimentation during times of change can impact key areas like user retention and customer care center volumes. Our speakers will answer the most common question among digital leaders: what should I do next?