Highspot
Upload Content Marketing assets into Highspot and make them available to your Sales teams.
Description
Making Optimizely's Content Marketing Platform assets available to your sales team shouldn't be hard
Your Sales team doesn't want to wait for the latest whitepapers, images, presentations and other assets. The sooner they have them the sooner you can use Highspot's powerful search engine and other features to help deliver results to your organization.
Why marketers love Optimizely's Content Marketing Platform and Highspot integration
With Optimizely's Content Marketing Platform (CMP) Highspot integration, Marketers can remain in the CMP and focus on delivering the message, staying on brand and distributing the completed assets to the Welcome Library; the automation then makes your content available in Highspot, fully tagged and organized so that your customer-facing teams have seamless access to the right versions of marketing collateral. No wait time, no hassle, no hoops to jump through.
Features
- Push Content Marketing Library assets with Highspot (based on a configurable trigger)
- Asset taxonomy mapping to leverage Highspot filtering and automated rules
- Support the full asset lifecycle to ensure assets remains up to date in Highspot when updated, expired or deleted
- Publish assets to a spot