Uniting content and web teams for exceptional marketing 

June 27, 10 a.m. EDT | 4 p.m. CEST

Content and digital teams share the same mission. Delivering impactful, converting content to the right people, at the right place, at the right time. But how is this possible? Shatter your silos. Tell better stories with integrated marketing teams.

Join our virtual event with best-in-class speakers to learn how to: 

  • Unite your content and web teams for meaningful storytelling.
  • Deliver high-quality content that truly resonates and converts.  
  • Apply strategies, tools, and tips to enhance your content and digital experiences.
Register now

Keynote presentation

How uniting content and web teams can transform your marketing 

Shafqat Islam, CMO, Optimizely & Deborah Breines, AVP, Enterprise Integrated Marketing, Travelers


track
Content marketing

Creating a measurement framework to drive content impact across the customer journey

Andrew Bolton, SVP, Chief Customer Officer, Knotch

Content strategies for modern marketing: Standing out in 2024

Founder and Chief Content Officer, Erika Heald Marketing Consulting

Strategic content planning for integrated campaigns

Featured speaker, Phyllis Davidson, VP, Principal Analyst, Forrester

Forrester logo

AI-powered marketing: How to leverage AI without losing the human touch 

Shafqat Islam, Chief Marketing Officer, Optimizely 

track
Digital marketing

Drowning in content chaos: Beat the struggle of content re-use in multi-channel marketing

Deane Barker, Global Director of Content Management, Optimizely & Cathy McKnight, Chief Problem Solver and Lead Analyst, The Content Advisory

Creating an award winning website: Using user-centric web design

Jim Rucinski, Solutions Engineer, International Fresh Produce Association

Delivering an immersive customer journey that is customised, personalised, and secure

Rich Hobbs, Group Technology Director, The Royal Mint

Crafting next-gen digital experiences to grow businesses and value to customers 

Featured speaker, Chuck Gahun, Principal Analyst, Forrester 

 

Featured speakers

Deborah Breines

Deborah Breines

AVP, Enterprise Integrated Marketing, Travelers
Cathy McKnight

Cathy McKnight

Chief Problem Solver and Lead Analyst, The Content Advisory
Andrew Bolton

Andrew Bolton

SVP, Chief Customer Officer, Knotch
Erika Heald

Erika Heald

Founder and Chief Content Officer, Erika Heald Marketing Consulting
Rich Hobbs

Rich Hobbs

Group Technology Director, The Royal Mint
Jim Rucinski

Jim Rucinski

Solutions Engineer, International Fresh Produce Association
Phyllis Davidson

Phyllis Davidson

VP, Principal Analyst, Forrester
Chuck Gahun

Chuck Gahun

Principal Analyst, Forrester

Register now

Join our free 2-hour virtual event with expert speakers and leading brands

 

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