Forrester Wave™: Marketing Resource Management (MRM), Q3 2022 ReportOptimizely named a 'Strong Performer' in the 2022 Forrester Wave™ for Marketing Resource Management
The Forrester Wave™ MRM report is an extensive assessment of the nine most significant marketing resource management providers.
Optimizely (Welcome) is named a 'Strong Performer' and receives the highest possible marks (5.0) in the 'Usability' & 'Innovation Roadmap' criteria.
Get a copy of this report to:
- Learn why "Optimizely's superior innovation roadmap plans to employ AI for content generation… make it distinct from other vendors, even content-focused MRM tools.”
- See how each MRM provider measures up in 2022 and how you can select the right one for your needs
- Understand how well vendors are performing against Forrester's evaluation criteria
The Forrester Wave™: Marketing Resource Management Report, Q3 2022, Jessica Liu, Katie Linford