Optimizely is the world’s leading experimentation platform, enabling businesses to deliver continuous experimentation and personalization across websites, mobile apps and connected devices.
Since customers value their experience with a company just as much as the products it offers, understanding and leveraging CMS experience channels is essential.
Discover the signs that you need to migrate your legacy CMS platform to a newer headless CMS that lets you distribute centralized content to multiple channels.
Learn what 1:1 personalization is, why it's important, and how to use robust data collection and analysis to deliver a personalized customer experience.
