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Optimizely Announces Winners of its Annual EMEA Optimizer Awards

Optimizely recognises EMEA customers demonstrating outstanding digital innovation and creativity.

LONDON, UK, January 19, 2022 – Optimizely, provider of digital experience platform solutions, today announced the winners of its annual EMEA Optimizer Awards.  

The awards, held virtually, celebrated the forward-thinking organisations who are using Optimizely’s tools in exciting and creative ways to go beyond the conventional, unlocking digital potential and inspiring others to follow suit.

“Over the past year, we have once again seen some outstanding work from our customers who are pushing the boundaries in digital innovation and creativity to provide the best possible experiences for their own customers,” said Chad Wolf, Optimizely Chief Revenue Officer. “Being able to recognise the fantastic achievements our customers have demonstrated is key, and we hope to encourage further innovation and success through the establishment of our annual Optimizer Awards.”

Recognising customer achievements in digital experiences, experimentation and marketing automation across seven categories, the 2021 Optimizer Awards winners are:

New Era Cap for Most Innovative Digital Experience
This award is presented to the Optimizely customer that has solved a complex business challenge or met a market demand in a new and exciting way. Leveraging innovative strategies, this company has created customer-centric, behavior-driven experiences, anticipated customer needs, and has created an overall exceptional website experience.

EPOS for Most Customer Centric Digital Experience
This award is presented to the Optimizely customer that has leveraged the Optimizely Content Cloud platform to its full potential and has built and maintained an outstanding customer-centric experience for end users.

AJ Products for Best B2B Buying Experience
This award is presented to the Optimizely customer who creates B2B digital experiences that best combine an engaging buying and self-service experience, with rich content relevant to the B2B personas they serve.

The Wine Society for Best B2C Buying Experience
This award is presented to the Optimizely customer who delivers exceptional ecommerce solutions to help their customers buy products and services seamlessly, allowing them to engage intuitively with the brand.

Sky for Best Experimentation Practice
This award is presented to the Optimizely customer who runs stellar experimentation programs, demonstrating strong data-driven approaches to solve real customer problems and drive impactful business decisions.

METRO for Best Marketing Automation Practice
This award is presented to the Optimizely customer who leverages smart personalization and storytelling to present relevant content to appropriate customers and who performs exceptionally based on open- click-, and conversion rates.

Digital Public Contact for Digital Social Impact Award
This award is presented to the Optimizely nonprofit or government customer who successfully leverages Optimizely technology to digitally transform their organizations to maximize their positive impact in the world.

Om Optimizely

Optimizely hjelper virksomheter med å skape unike digitale opplevelser for sine kunder, med målbare forretningsresultater. Optimizely Customer Digital Experience Platform ™ kombinerer innhold, e-handel, data og personaliseringstjenester i en enkelt plattform som gir en 360 graders tilnærming til digitale tjenester - fra intelligent optimalisering og personalisering til lead-generering og konvertering med støtte for gjenkjøp. Alt levert med enestående enkelhet for redaktører og markedsførere.

Optimizely, som sitter i sentrum av økosystemet for digitale opplevelser, gir virksomheter muligheten til å omfavne nye trender og strategier for transformasjon og levere enestående opplevelser for sine kunder, både for det som skjer av interaksjon og transaksjon - uavhengig av hvilken kanal kunden engasjeres i.