Opticon hosts digital leaders for three days of knowledge building, hands-on workshops, industry insights, and networking. This year’s agenda focus is “art and science” – how the two work in combination to drive better digital experiences and empower the people who create them. Conference highlights include:
Access to Optimizely’s global community of thought leaders and product experts
Best practices for honing creativity, executing with speed, and continuous data-driven refinement of the digital experiences we deliver
Learnings to reduce risk by anticipating fluctuations in customer behavior
Emerging trends shaping the future of experimentation, content production/delivery, personalization and more
Business Decision Makers
Digital Customer Experience Teams
Technical Implementors (Developers)
Media, Analysts & Influencers
Opticon will be held in-person in San Diego. General sessions and breakouts will be made available on-demand at the conclusions of the program.
The mobile app will be available for download closer to the event.
We have a few special sessions taking place on Tuesday, October 10. If participating in these events, please plan your travel accordingly.
Partner Forum beginning at 9 am PST
Customer Advisory Board 12 pm PST
Media & Analyst beginning at 3 pm PST
If you are not participating in any of the above, please arrive on Tuesday, October 10, to join us for our Welcome Reception at 5 pm PST to officially kick off Opticon 2023!
Breakouts and theater sessions will be available beginning in July to assist you in building your perfect agenda.
A select number of sessions will be made available on-demand at the conclusion of the conference which you will be able to access via the Attendee Hub until December 31, 2023 after which content will be available on optimizely.com.
The presentation material will be available within the Attendee Hub.
To register, please follow this link. Take advantage of our reduced Early Bird rate through July 31, 2023.
We are pleased to offer a reduced Early Bird rate of $999 USD through July 31, 2023 at 11:59 pm PST.
Effective August 1, 2023 at 12:00am PST, the rate will increase to $1,299 USD.
Registration closes September 29, 2023 at 11:59pm PST.
Need approval from your work? We've crafted a 'Business Justification Email' you can view here to help you communicate the value of attending Opticon to your boss!
After completing registration, an email confirmation will be sent to the address associated with your registration. This email contains your unique confirmation number, which you will need to make any changes to your registration. We try to avoid, but sometimes these emails may land in spam/junk, so ensure to check those folders.
Registration for Opticon includes access to all business presentations, expo experiences, session offerings, product demonstrations, food and beverage provided within the agenda and evening events on the event agenda.
We accept payment by credit card only. Purchase orders are not accepted as a form of payment. We are unable to make any exceptions. If you have questions concerning this information, please send an email to firstname.lastname@example.org.
We understand plans change. Optimizely will be happy to transfer your registration to a colleague within your organization. There is no deadline for substitutions within your organization. Attendee substitution requests from outside of the original attendee’s company will not be granted.
To initiate a substitution, re-access your registration using the Modify Registration function in your confirmation email and click on the “Transfer Registration” link at the bottom of the page.
Substitutions will not automatically update your hotel reservation. Please contact the hotel directly for changes. Any penalties or added charges to the hotel reservation derived from the substitution are the exclusive responsibility of the registrant.
If you cannot transfer your registration and wish to receive a refund, cancellation must be completed by the following dates.
50% Refund, 6/1/23 - 9/29/23 at 11:59pm PST
To cancel an existing registration, please refer to your confirmation email.
Refund requests submitted after September 29, 2023 are subject to the discretion of Optimizely and are not guaranteed. No-shows are non-refundable. After September 29, 2023 cancellation requests should be emailed to email@example.com for consideration.
Conference no-shows are ineligible for a refund.
Registration cancellation does not automatically affect a registrant’s hotel reservation. The registrant is responsible for contacting the hotel property directly to make any changes or to cancel an existing hotel reservation. You may also reference your confirmation email and use the ‘Access My Registration’ function and click on the “Book/Modify Hotel’ option. A hotel reservation must be canceled at least 72 hours prior to the scheduled arrival date to receive a full refund. Optimizely is not responsible for any hotel no-show penalty.
Warning: Please be aware of unofficial housing solicitations. If you are contacted by anyone other than the Optimizely team (firstname.lastname@example.org) please note they are not endorsed by Optimizely. Despite their claims, they do not have access to Optimizely’s negotiated discounted rates. If you make a reservation with any other company, Optimizely cannot guarantee your reservation is valid. To receive the special hotel rate for this conference, you must use the Optimizely official housing link found in your event registration confirmation email. Optimizely strongly recommends you DO NOT book housing from any company that contacts you via phone or email.
On-site attendance is voluntary; Optimizely does not assume any responsibility with respect to COVID-19 or any other health status.
During the registration process, you will have the opportunity to indicate special dietary restrictions. Please note that Optimizely will do everything in its power to accommodate restrictions and allergies.
Optimizely has negotiated a discounted hotel room rate at the Marriott Marquis San Diego. To make a hotel reservation within our block, you must be a registered Opticon attendee.
Guest rooms are on a first-come, first-served basis and based on availability. Book early to ensure you secure your room!
In order to receive the special discounted rate, you must book your room by Monday, September 18, 2023.
Guest rooms are on a first-come, first-served basis and based on availability, book early to ensure you secure your room! After September 18, rates are subject to increase and based on current hotel availability.
No, the registration fee includes access to the event but does not include hotel accommodations.
Venue & travel
Marriott Marquis San Diego Marina is located at 333 West Harbor Drive in San Diego. The closest airport is San Diego International Airport (SAN), which is 3.3 miles away, a short 10-15 minute taxi ride.
Yes, on-site garage parking is available for a daily rate of $40 USD, or an hourly rate of $13 USD.
Valet service is also available for a daily $60 USD rate.
The closest airport is San Diego International Airport (SAN). It is 3.3 miles away from the Marriott Marquis San Diego Marina and is typically a short 10-15 minute drive.
Taxicab service is readily available at San Diego International Airport. If you need a taxi, simply follow the signs leading to the Transportation Plazas. A Customer Service Representative will assist you in the taxi line.
If you prefer to use a RideShare service (Uber, Lyft), designated Ride Share passenger pickup locations are as follows:
Terminal 1: Exit baggage claim via the escalators, walk across the Sky Bridge toward Ground Transportation and the parking lot, exit down the escalators toward the parking lot, and turn right to the Transportation Plaza. Use the crosswalk to the third lane for the pick-up area. See signage for assistance.
Terminal 2: Upon exiting baggage claim, use the main crosswalk to Transportation Plaza. Ridesharing pick-up is located in the second lane on the right. See signage for assistance.
The weather forecast for San Diego in October hovers around a high of 74℉, but it can be even warmer, with a typical low of around 61℉.
It is typically their dry season, with very little rain expected.
We recommend business casual attire for the entire conference. Dress pants or jeans, dresses, blouses, and sport coats (tie or no tie – up to you!) are welcome.
Our celebration evening is meant to be relaxed and fun, so casual attire are appropriate.