Optimizer awards 2021 - EMEA winners

Recognizing outstanding customer achievements

The Optimizer Awards aim to recognize Optimizely customers who show outstanding achievements in digital innovation and creativity. These forward-thinking organizations are leveraging our tools in exciting ways to go beyond the conventional, unlocking digital potential and forging paths for others to do the same.

MOST INNOVATIVE DIGITAL EXPERIENCE

This award is presented to the Optimizely customer that has solved a complex business challenge or met a market demand in a new and exciting way. Leveraging innovative strategies, this company has created customer-centric, behavior-driven experiences, anticipated customer needs, and has created an overall exceptional website experience.

New Era Cap in partnership with Made to Engage

Most Customer-Centric Experience

This award is presented to the Optimizely customer that has leveraged the Optimizely Content Cloud platform to its full potential and has built and maintained an outstanding customer-centric experience for end users.

EPOS in partnership with Impact

 

Best B2B Buying Experience

This award is presented to the Optimizely customer who creates B2B digital experiences that best combine an engaging buying and self-service experience, with rich content relevant to the B2B personas they serve.

AJ Products in partnership with Avensia

Best B2C Buying Experience

This award is presented to the Optimizely customer who delivers exceptional ecommerce solutions to help their customers buy products and services seamlessly, allowing them to engage intuitively with the brand.

The Wine Society in partnership with dotcentric

Best Experimentation Practice

This award is presented to the Optimizely customer who runs stellar experimentation programs, demonstrating strong data-driven approaches to solve real customer problems and drive impactful business decisions.

Sky in partnership with CreativeCX, Zensar and Foolproof

Best Marketing Automation Practice

Awarded to customers who leverage smart personalization and storytelling to present relevant content to appropriate customers and who perform exceptionally based on open-, click-, and conversion rates.

METRO in partnership with METRO digital

Digital Social Impact

This award is presented to nonprofit and government customers who successfully leverage Optimizely technology to digitally transform their organizations to maximize their positive impact in the world.

Digital Public Contact in partnership with CDS