Karol K

Karol K. (@carlosinho) writes for SumoMe.com - free tools to grow your website traffic. His work has been published all over the web, on sites like: NewInternetOrder.com, MarketingProfs.com, Lifehack.org, Quick Sprout, ProBlogger, and others.

Blog Posts by Karol K

December 02, 2014

5 Actionable Lessons Learned From Real Heat Map Case Studies

I was more than excited when I first heard about the concept of heat maps a couple of years ago. “So you’re telling me I can track all my visitors and then see exactly where they click and how often?!” – is what I was thinking. What’s truly great about heat maps is that they give you a clear visual representation of the raw data you’d otherwise get from Google Analytics. So today, I’d like to share with you some of the things we’ve learned from more than 1 million heat map clicks.