Kyle Rush

Kyle Rush is the VP of Engineering for Casper.com. He was formerly the CTO for the Hillary Clinton Campaign, and has run optimization teams for Barack Obama and The New Yorker. Kyle’s work has been featured in the book “A/B Testing: The Most Powerful Way to Turn Clicks Into Customers” available on Amazon. Follow him on Twitter via @kylerush.

Blog Posts by Kyle Rush

November 13, 2018

Through Self-Hosting Optimizely Casper Improves Site Performance by 36%

In this post by customer Kyle Rush, VP of Engineering at Casper and former Deputy CTO on the Hillary For America campaign, we can see firsthand how his team dramatically improved the site performance of casper.com. Using a new recommendation from Optimizely that encourages more flexible implementation options for customers through Optimizely Web, Rush and