Effective Experiments helps CRO agencies and in-house teams keep track of their optimization efforts in a more efficient manner. Instead of using a number of tools, CROs can use Effective Experiments as a bespoke platform to document ideas, test plans and experiments. Save time with auto-generated reports and a robust query engine to help you, your team and clients stay up to date with the optimization programme.
Say goodbye to Excel & Google Docs. Effective Experiments is the tool to help you become a more efficient CRO. Built to work with the Conversion Optimisation workflow, you can -
Brainstorm ideas and document them - Keep track of all your ideas and how you came up with them.
Hypothesise and create detailed test plans.
Visualise your test pipeline - You can see exactly which stage your experiment is at and identify any bottlenecks.
Import your results directly from Optimizely - Our Optimizely integration allows you to import your test results instantaneously.
Create your test knowledgebase and know how effective your efforts are.
Streamline and amplify your workflow using Effective Experiments' unique conversion optimization platform
Establish an optimization program and communicate insights throughout the organization using Effective Experiments' robust tools
Share your wins and best practices with clients and team members using Effective Experiments' powerful presentation tools