Opticon19 Developer Night

Level up your product experiments with tips and tricks from industry leaders.

Thanks for joining us in San Francisco at Opticon19 Developer Night where you’ll learn tried-and-true product experimentation tactics from industry leaders in a series of lightning talks. From performance improvement experiments to custom analytics integrations and metrics that matter, you'll be learning how to create an experimentation culture that drives business growth and enhances user experiences.

  • Watch Live Demos: Get actionable tips from live demos of Optimizely products.
  • Learn from Industry Experts: Connect with leaders who have cultivated an experimentation culture within their businesses.
  • Improve Development Cycles: Learn how feature management can fuel smoother deployments.
  • Connect with Our Team: Learn best practices from Optimizely engineers and subject matter experts.

Thank you to our awesome sponsor:


Moe is an Experimentation developer at HP Inc. where he utilizes his skills in coding, troubleshooting, and testing to enable business units to make data-driven decisions. Moe is very passionate about coding, and always want to work with latest technologies and learn more. Outside of work, he like to stay active. He enjoys working out, socializing, and going out to music festivals!

Moe Alabandi

Lead Developer Experimentation ProgramHP Inc.


Jess is a Senior Software Engineer at Optimizely where she crrently works on Optimizely's Web Delivery team after several years focusing on the front end. She studied geography in undergrad and loves sewing, knitting, reading, accosting people who are walking samoyeds, and biking around San Francisco.

Jessica Chong

Senior Software EngineerOptimizely


Rouven Wessling is a Developer evangelist. He is passionate about APIs, automation, and finding ways to use those two interests to build absurd things. When he’s not programming, you’re most likely to find Rouven eating cake or running on the streets of Berlin (so he can eat more cake).

Rouven Wessling

Developer Relations Team Manager


Bill Hinderman

Web & Experimentation Engineering Group ManagerVivid Seats

Darcey Lachtman

Sales EngineerOptimizely

Jeff Sing is a Software QA Engineer at Optimizely, where he orchestrates Optimizely’s quality control plan. He utilizes a combination of automated testing and QA procedures to champion the customer experience to help ensure that Optimizely remains the world’s leading experimentation platform. He studied Computer Science at UCSD, and to this day is still a passionate Chargers fan.

Jeff Sing

Lead Software QA EngineerOptimizely


Danny Driscoll

Product ManagerOptimizely

Hiltsje Smilde

Senior Solutions ArchitectOptimizely

Devin Saxon

Sales EngineerOptimizely

Alan Malek


Justina is the Developer Evangelist Lead at Optimizely, the world-class experimentation platform. In this role, she fosters relationships with developers to help them become aware of and understand Optimizely's platform. Prior to joining Optimizely, Justina was a Senior Developer Evangelist at Dashbot, where she introduced people to analytics for conversational interfaces. She received a Bachelor's degree from U.C. Berkeley, Haas School of Business. She is passionate about data visualization and pizza, occasionally both at the same time.

Justina Nguyen

Developer EvangelistOptimizely


Bill Caplan

Senior Solutions ArchitectOptimizely