Learn digital personalization fundamentals in this interactive training session
Due to popular demand, registration has now closed for the workshop. Thank you for your interest!
This free, half day workshop is aimed at those with a serious interest in making the most of their personalization strategy. The interactive session will reveal the fundamentals of success by putting the theory into practice - with the opportunity to create your own personalized versions of a website.
What you’ll learn:
Date: Wednesday 3rd April, 2019
Time: 8:15 AM - 12:15 PM
Address: 10 Bloomsbury Way, London, WC1A 2SL
Welcome & refreshments
Introduction from Optimizely
Personalization Workshop followed by Q&A
Personalization now & in the future
Close and networking
Agenda timings TBC
Kerry Dawes, Director - Digital Customer Experience, Rank Group
Kerry's experience focuses on using technology and rich data to deliver a great experience to customers.
Most recently Kerry has put that insight into action by defining, building and developing a customer experience, optimisation and personalisation programme at The Rank Group, the UK's leading multi-channel gaming operator, who own and manage Mecca Bingo & Grosvenor Casinos.
Chris Gibbins, Director of UX & Optimisation, Biglight
Chris is a UX, Experimentation & Personalisation specialist with many years of experience helping a wide variety of organisations continually improve and innovate the customer experience, increase conversion rates and grow revenues.
He leads a talented team at Biglight and works with fantastic clients such as Eurostar, The North Face, Timberland and Vans.
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