Unlock Your Testing Potential

Get Optimizely’s Testing Toolkit

Optimizely Testing Toolkit

Welcome back, Optinaut

Not you?

Share a few contact details and we’ll send a download link to your inbox.

Hang tight! We're creating your account and password instructions are headed to your inbox.

Please Correct Form Errors

This toolkit of resources will help you and your team to maximize your marketing spend, increase customer profitability, and build a fearless, data-driven culture with testing.

Whether you’re on test one or one thousand, these resources will help you grow and scale an ongoing practice of experimentation at your organization.

  • Tie experimentation to key company initiatives
  • Straightforward resources you’ll actually use
  • Encourage participation and promote successes internally

Get testing ideas and resources from these innovative companies:

The Next Web
In The Swim
The American Medical Association

Tie testing to key company initiatives

  • Top test ideas for your industry
  • Test brainstorming guidelines
  • Hypothesis strategy worksheet

Straightforward resources you’ll actually use

  • Test idea worksheet
  • Prioritization frameworks
  • Test plan template

Create a culture of testing

  • How-tos for internal contests
  • Results-sharing emails
  • Presentation templates