Optimizely and Siteimprove are helping digital teams create meaningful content experiences to seamlessly and more efficiently enhance their workflows.

FullStory‘s digital experience analytics platform helps inform these decisions by automatically indexing every customer interaction with your site or app and delivering actionable insights to improve the customer journey with session replays and intelligent heatmaps.  

Speakers from innovative brands FullStory, Zillow Group and The Financial Times provided actionable insights into creating a great tech stack and debated hot topics like Build vs Buy, the importance of cross-functional input when creating a tech stack and the most exciting trends on the horizon.

In November, we hosted our first one-hour digital labs live session for a truly global audience. Speakers from groundbreaking brands Segment, ClassPass, Zoopla and Creative CX discussed their insights into building a smarter tech stack

Our event featured customer data specialists Segment, who demonstrated five essential ways to create the ultimate customer experience using the powerful combination of Segment and Optimizely.

We are excited to announce the launch of our new Digital Labs series, dedicated to helping you build a smarter tech stack.

Optimizely and Contentsquare are announcing a new partnership to help brands achieve a virtuous cycle of experimentation — from figuring out the most impactful testing to optimizing experiences in real-time for continued performance success.