Latest News

Optimizely Enhances Free Feature Flagging Plan with Experimentation, Targeted Rollouts

New capabilities validate product quality and drive customer engagement across the development lifecycle

Optimizely Announces Performance Edge

Optimizely Announces $50M Series D

Keep up to date with how Optimizely is enabling businesses to deliver better experiences on web and mobile. You can also get the latest from us via Twitter, Facebook, and LinkedIn. For press inquiries, please contact press@optimizely.com.

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News

Dec 2020

Aged Care and Disability Support Marketplace, Mable, Chooses Optimizely for Greater Agility and Scale

Dec 2020

Go1 Learns that Experimentation with Optimizely is the Best Way Forward

Dec 2020

Blackmores Chooses Optimizely to Supplement eCommerce Growth

Oct 2020

Episerver Completes Acquisition of Optimizely, Creating the Industry’s Most Advanced Digital Experience Platform

Oct 2020

THE ICONIC Partners with Optimizely to Deliver Fast Experimentation

Sep 2020

Optimizely Launches Operations Experimentation Application on Salesforce AppExchange, the World's Leading Enterprise Cloud Marketplace

Sep 2020

Optimizely and Microsoft Collaborate to Bring Enterprise-Grade Experimentation and Personalization

Sep 2020

New Optimizely and Amazon Personalize Integration Provides More Opportunities to Customize Experiences at Every Digital Touchpoint

Sep 2020

Optimizely Announces Enhanced Experimentation Platform at Opticon20

Sep 2020

Episerver to Acquire Optimizely, the World’s Leading Experience Optimization Platform

Jun 2020

All About Feature Experimentation with Optimizely CTO Lawrence Bruhmuller

Jun 2020

5 Ways to Drive Agile Experimentation Using Feature Flag

Jun 2020

SD Times 2020: Best in Show for Software Development

May 2020

Are Happy Developers More Security Conscious?

May 2020

Jay Larson, CEO: ‘Only Optimizely Can Combine Feature Flagging And Robust A/B Testing In A Single Platform’

May 2020

Optimizely Enhances Free Feature Flagging Plan with Experimentation, Targeted Rollouts

May 2020

Optimizely Adds New Testing Features to Its Free Rollouts Tier

May 2020

Optimizely Enhances Free Feature Flagging Plan

May 2020

Episode 25: A Conversation with Claire Vo

Apr 2020

Fast growing Canva chooses Optimizely

Apr 2020

How Compass Is Embracing Feature Flags for Development

Apr 2020

Prevent Technical Debt by Knowing When to Remove Feature Flags

Apr 2020

6 Ways to Reduce Deployment Risk Without Adding Cost

Apr 2020

How to Use Split Tests for Customer Research

Apr 2020

Real User Monitoring with Michael Hood of Optimizely

Mar 2020

Optimizely Fuels Developer-First Momentum, Appoints New CTO

Feb 2020

Optimizely Making it Easier to Implement Feature Flags

Feb 2020

How to Improve Digital Customer Experience: Test, Optimize, Repeat

Feb 2020

Stop Technical Debt From Slowing Your Product Down

Feb 2020

Optimizely Embraces Docker Containers to Advance Feature Flagging

Feb 2020

Avoid Analysis Paralysis: How Experimentation is Driving Speed in the Product Team

Feb 2020

Why the User Experience is Often So Bad and How to Fix It

Jan 2020

The Top 50+ Developer Tools 2019

Jan 2020

What is CI/CD? Continuous integration and continuous delivery explained

Dec 2019

Building a culture of accessibility from step zero

Dec 2019

Waving the Flag for Feature Experimentation

Dec 2019

Process drives better feature flag management

Dec 2019

Speed releases with feature flags

Nov 2019

Optimizely Launches Optimizely for Salesforce Data and Attribution

Sep 2019

On the Ground with Optimizely Executives, Customers, and Partners at Opticon19

Sep 2019

Optimizely Speeds Up Site Testing with New Performance Edge

Sep 2019

Optimizely Launches Performance Edge, a New Product to Empower Marketers to Scale Web Experimentation

Sep 2019

Optimizely Moves Experiments from the Browser to the CDN with Performance Edge

Sep 2019

Why eRetailers Should Turn to Experimentation Rather Than Surge Moments to Boost Business Growth

Aug 2019

Cultural Capital: Optimizely Profile

Jul 2019

How to Show the Value of Customer Experience Efforts

Jun 2019

Optimizely raises $50 million to expand its A/B testing and experimentation platform

Jun 2019

Optimizely Raises $50M Series D From Goldman Sachs And Accenture Ventures

Jun 2019

Optimizely raises $50M Series D round for its experimentation platform

May 2019

SD Times news digest: Optimizely Rollouts

Apr 2019

Optimizely's Experimentation Platform Helps Businesses Conduct End-to-End Customer Experience Tests and Make Data-Driven Decisions

Feb 2019

Optimizely Announces Easy Event Tracking, an Integrated Way to Test, Experiment on and Optimize Every Element of the User Journey

Feb 2019

Optimizely Launches Easy Event Tracking, a New Way to Understand and Optimize Every Element of the User Journey

Feb 2019

Digital Experience Optimization Platform Optimizely Just Integrated With Slack

Jan 2019

Optimizely Expands Senior Leadership with New VP of Product Marketing and Chief Revenue Officer

Jan 2019

Optimizely Expands Senior Leadership With Executive Appointments in Sales and Marketing

Dec 2018

Cancer Research works to improve users’ digital experience

Dec 2018

How “digital body language” can bring a human touch to marketing

Dec 2018

Atlassian Optimizely aim to clean up developer data quality

Dec 2018

Optimizely Unveils New Integration with Atlassian's Jira Software That Enables Developers to Track the Status of Every Product Experiment In Real Time

Dec 2018

Optimizely and Atlassian Unveil New Integration That Enables Developers to Track the Status of Every Product Experiment In Real Time

Dec 2018

Claire Vo: The Return on Digital Experience Optimization

Nov 2018

Getting started with CI/CD: 4 success factors

Nov 2018

Getting Physical: Three Tips For Bridging Online And Offline Experiences In The New Year

Oct 2018

How do you Implement Effective Product Experimentation?

Oct 2018

You Cannot Downsize Your Way To Profit: Newspapers' Lesson In Customers' Changing Habits

Oct 2018

Wayfair Is Opening Up 2 Pop-Up Shops to Target Customers for the Holiday Season

Sep 2018

Optimizely Launches Adaptive Audiences

Sep 2018

Optimizely Introduces Adaptive Audiences To Personalize Digital Experiences Through Machine Learning

Aug 2018

Optimizely appoints Alasdair Henderson as UK General Manager

Jul 2018

Optimizely Expands U.S. Footprint with Office Opening in Austin

Jul 2018

Optimizely’s Claire Vo Talks Successful A/B Testing at Scale

Jun 2018

World Champion and Gold Medalist Michael Phelps announced as Keynote Speaker at Opticon18

Jun 2018

22 Books Highly Recommended by Successful People

Jun 2018

Conversion Optimization is Product Management

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Investors

Venture: Andreessen Horowitz, Benchmark, Bain Capital Ventures, Battery Ventures, Citi Ventures, Correlation Ventures, Danhua Capital, Google Ventures, Index Ventures, InterWest Partners, Pharus Capital Management, Salesforce Ventures, Tenaya Capital

Angels: Ariel Poler, Ashton Kutcher, Avichal Garg, Aydin Senkut, Brian Sugar, Chris Dixon, Chris Sacca, Deep Nishar, Elad Gil, Jonathan Heiliger, Joshua Schachter, Keval Desai, Mitch Kapor, Naval Ravikant, Nils Johnson, Paul Buchheit, Ram Shriram, Ron Conway, Sam Altman, Steve Chen, Steve Huffman

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