43 Winning A/B Testing Case Studies

Download the guide and be inspired with experimentation excellence and ideas

Digital experimentation is fast becoming essential to success. Without it, companies can’t innovate; they can only guess.

The Big Book of Experimentation is full of inspiring case studies of companies who have mastered the art of A/B testing and are now experimenting at scale.

Download the book and discover how:

• Sky saw a 40% rise in engagement levels with experimentation
• Electronic Arts increased revenue by 43,4 %
• The Guardian realised a 46% Increase in subscription conversions
• And many more profitable A/B tests…

Whether you are looking for proven experimentation strategies, fresh inspiration, or solid ideas, The Big Book of Experimentation will equip you to succeed.