Why you should attend
- Learn from experts and peers. Expect inspiring content and real‑world stories that show how modern teams achieve measurable impact with Optimizely.
- Network with innovators. Connect with industry leaders and Optimizely specialists to exchange ideas and accelerate your roadmap.
- Walk away with action. Focused sessions designed to help you enhance digital experiences and optimize customer journeys – powered by Opal AI.
Agenda highlights
Morning: Customer Meet-Up
Attend tailored sessions for Opal and Campaign: Best practices, advanced strategies, and hands‑on ways to leverage Optimizely products for measurable results.
Afternoon: Time for the Roadshow!
A dynamic program featuring keynote voices, including partners, Optimizely experts and compelling customer case studies that demonstrate real-world impact.
Who should attend
This event is designed for forward‑thinking leaders looking to discover cutting‑edge strategies and innovative solutions for digital experience.
Foredragsholdere

Thomas Hoppe
Director, Product Management, Optimizely

Daniel Hikel
General Manager, DACH, Optimizely

Felix Glahn
Senior Product Marketing Manager, Optimizely
Agenda
9:30 a.m.-9:45 a.m.
Opening
10:00 a.m.-12:00 p.m.
Customer Meet-Up*
Choose between two different sessions:
Customer Meet-up: Optimizely campaign
Customer Meetup: Optimizely DXP
*Please note this part of the Roadshow is tailored for Optimizely customers only.

Thomas Hoppe

Felix Glahn
12:00 p.m.-1:00 p.m.
Registration and Lunch
1:00 p.m.-1:20 p.m.
Optimizely Keynote
Learn about Optimizely’s Vision for the Industry.
1:20 p.m.-1:50 p.m.
Customer Case Study with Cyncly
1:50 p.m.-2:10 p.m.
Opal Keynote
Learn more about Optimizely's agent orchestration platform for marketing, Opal.
2:10 p.m.-2:25 p.m.
Break
2:25 p.m.-3:25 p.m.
Breakout: Meet the Agents Workshop
Decide between two tailored workshops:
meet the agents workshop: Optimizely campaign
Meet the agents workshop: Optimizely DXP
3:25 p.m.-3:55 p.m.
Dessert Break
3:55 p.m.-4:20 p.m.
Breakout sessions
4:20 p.m.-4:45 p.m.
Breakout sessions II
4:45 p.m.-5:00 p.m.
Closing
5:00 p.m.-7:00 p.m.
Flying Buffet and Happy Hour
Spielfeld Digital Hub
Skalitzer Straße 85/86, Berlin, Berlin, 10997, Germany