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Optimizely
A social media manager has a new blog post about sustainable fashion. They use the Content Adaptation Agent to quickly generate tailored versions for Instagram (short, visual-first copy with relevant hashtags), Twitter (concise, engaging tweets), and a newsletter (summary with a strong call-to-action). This ensures the message is consistent but optimized for each platform, saving hours of manual re-writing.
Core content, channel-specific best practices, consistent brand voice, diverse audience engagement.
Generic content, manual re-writing, missed opportunities for cross-channel promotion, off-brand messaging.