Why you should attend
- Learn from experts and peers. Expect inspiring content and real‑world stories that show how modern teams achieve measurable impact with Optimizely.
- Network with innovators. Connect with industry leaders and Optimizely specialists to exchange ideas and accelerate your roadmap.
- Walk away with action. Focused sessions designed to help you enhance digital experiences and optimize customer journeys – powered by Opal AI.
Agenda highlights
Morning: Customer Meet-Up
Attend tailored sessions for Opal and Campaign: Best practices, advanced strategies, and hands‑on ways to leverage Optimizely products for measurable results.
Afternoon: Time for the Roadshow!
A dynamic program featuring keynote voices, including partners, Optimizely experts and compelling customer case studies that demonstrate real-world impact.
Who should attend
This event is designed for forward‑thinking leaders looking to discover cutting‑edge strategies and innovative solutions for digital experience.
Speaker
Sabine Duttenhöfer
Head of Marketing & Communications, Freudenberg
Felix Glahn
Senior Product Marketing Manager, Optimizely
Daniel Hikel
General Manager, DACH, Optimizely
Thomas Hoppe
Director, Product Management, Optimizely
Edin Memisevic
Director DX Consulting, kuehlhaus AG
Agenda
9:30 AM-9:45 AM
Opening
10:00 AM-12:00 PM
Customer Meet-Up*
Choose between two different sessions:
Customer Meet-up: Optimizely campaign
Customer Meetup: Optimizely DXP
*Please note this part of the Roadshow is tailored for Optimizely customers only.
Thomas Hoppe
Felix Glahn
12:00 PM-1:00 PM
Registration and Lunch
1:00 PM-1:20 PM
Optimizely Keynote
Learn about Optimizely’s Vision for the Industry.
1:20 PM-1:50 PM
Customer Case Study with Cyncly
1:50 PM-2:10 PM
Opal Keynote
Learn more about Optimizely's agent orchestration platform for marketing, Opal.
2:10 PM-2:25 PM
Break
2:25 PM-3:25 PM
Breakout: Meet the Agents Workshop
Decide between two tailored workshops:
meet the agents workshop: Optimizely campaign
Meet the agents workshop: Optimizely DXP
3:25 PM-3:55 PM
Dessert Break
3:55 PM-4:20 PM
Breakout sessions
4:20 PM-4:45 PM
Breakout sessions II
4:45 PM-5:00 PM
Closing
5:00 PM-7:00 PM
Flying Buffet and Happy Hour
Spielfeld Digital Hub
Skalitzer Straße 85/86, Berlin, Berlin, 10997, Germany