Mass Image Optimisation
Agent details
Built by Niteco, this Optimizely agent transforms visual performance at scale. Opal leverages third-party performance research to automatically redesign entire image libraries with fresh, high-performing themes, saves approved variations, and builds A/B tests directly in Optimizely to validate and
Benefit
Uses third-party performance research to redesign your entire image library and creates an A/B test in Web Experimentation to see which version performs better.
How it works
You ask Opal to apply a new theme, such as 'twilight', to images in a chosen section of a website. Opal's agents pull out the current images, create new versions that match your brand and the new theme, and save them in the CMS library. Then, a custom A/B Test Deployer agent sets up an experiment in Optimizely Web Experimentation, so you can test performance before making changes live on your site.
Who it helps
This helps digital managers, performance marketers, and CRO specialists who want to scale up visual performance testing without being slowed down by manual image editing and experiment setup.
Built by
Works with
Documentation
Not an Optimizely customer? Get in touch to learn how to activate Opal agents.