XCelerate with Opal

Opal automates content migration from external sources into Optimizely CMS, extracting and aligning content with existing models to save time and reduce errors.

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XCentium
XCentium
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Content Management SystemContent Marketing PlatformOpal

XCelerate Marketing with Opal

Streamline Campaigns and Event Registrations. Optimize Repetitive Workflows Across Platforms.

Managing campaigns and event announcements across disparate platforms like HubSpot and Optimizely SaaS CMS often leads to repetitive workflows, manual linking, and inefficiencies. This fragmented approach can slow down delivery, increase the potential for errors, and hinder your ability to quickly launch and track marketing initiatives.

Introducing XCelerate Marketing with Opal: Your Cross-Platform Marketing Assistant

XCelerate Marketing with Opal integrates directly with HubSpot and Optimizely SaaS CMS, streamlining your campaigns, event announcements, and event registration conversions across these platforms.

How XCelerate Marketing with Opal Works:

  1. Seamless Integration: Opal connects with both HubSpot and Optimizely SaaS CMS.
  2. Event/Announcement Landing Page Creation: Prompt Opal to create new event or announcement landing pages directly within your SaaS CMS.
  3. HubSpot Form Linking: Easily link your newly created landing pages to HubSpot registration forms by name.
  4. Guided Event Setup: Get guided questions from Opal about your event to ensure all necessary details are captured.
  5. HubSpot Submission Tracking: Track HubSpot form submissions directly within Opal, providing a centralized view of your lead generation efforts.

Key Benefits:

  • Optimize Repetitive Workflows: Automate the creation of landing pages and linking to registration forms.
  • Streamlined Campaign Management: Accelerate the launch of event announcements and campaigns.
  • Cross-Platform Efficiency: Seamlessly manage content and data between Optimizely SaaS CMS and HubSpot.
  • Improved Conversion Tracking: Centralize the monitoring of HubSpot form submissions within Opal.
  • Enhanced Agility: Respond faster to marketing needs and opportunities with a simplified workflow.

How to Interact with XCelerate Marketing with Opal:

Interact with Opal using natural language to manage your event landing pages and HubSpot data:

Event Landing Page (SaaS CMS):

  • To create a new event landing page and link it to HubSpot:
    I'd like to create a new event landing page with a link to my event registration form. The page should be for a webinar showcasing our opal hack-a-thon entry that allows for Hubspot forms integration.

  • To create a variant focusing on technical aspects:
    Can you create a new variant. Focus more on the technical aspects, Opal Tool using @optimizely-opal/opal-tools-sdk node sdk, Hubspot API, and Optimizely SaaS CMS API.

HubSpot:

  • To query your HubSpot forms:
    Can you tell me what forms I have in HubSpot?
    How many submissions do I have on the lead capture?
    Who was the most recent person to submit the lead capture?
    Has Phil submitted the lead capture form?
    Is Sarah coming to the event?
    When did Sarah submit the form?
    Can you show me all submitted forms in a table with name and email?
    Can you list my HubSpot forms in a grid with the number of submissions for each?
    Can you add a column with a public link to each form?

What's Next:

  • AI-powered HubSpot form creation
  • Create landing page in HubSpot and SaaS

XCelerate your marketing. Simplify your workflows. Get XCelerate Marketing with Opal today!