FOR AVALARA — FREE 1:1 SESSION — LIMITED SPOTS

A lot has changedSee what Avalara’s experimentation program can do now

Let’s map which agents move the needle on Avalara’s revenue flows — and walk away with a build list, not a framework.

Avalara’s leadership has committed to building an agentic AI platform — your experimentation program is how you prove it’s real. In 60 minutes: your AI fitness score, agents scoped to your trial-to-paid, self-service portal, and developer onboarding flows, and a week-by-week plan your team can action now.

50+ programs benchmarked - Free - No pitch

A plan, not a pep talk.

In 45–60 minutes, we map Avalara’s experimentation program against the flows that actually drive your business — trial-to-paid conversion, self-service compliance portal, and developer API onboarding — and tell you exactly which agents to build first.
1
Avalara’s AI maturity benchmark
We score Avalara’s program across five dimensions and show you where you stand against the top B2B compliance and API-platform experimentation teams. You see the gap — and exactly what it takes to close it.
2
Mapping Avalara’s revenue flows
We dig into the journeys that drive Avalara’s business: trial-to-paid conversion, self-service compliance portal behavior, and developer API onboarding. For each flow, we pinpoint where time is lost and where an agent makes a measurable difference.
3
Your three agents, scoped
Every opportunity gets scored by impact and effort. For Avalara, that means ranking agents that accelerate signup-to-activation, reduce portal self-service drop-off, and speed developer onboarding — so you leave with a concrete shortlist, each with a breakdown of what it does and the time it saves.
4
A plan built for Avalara’s team
Once you know what to build, we tell you how. You leave with a personalized plan and priority access to Opal University — Optimizely’s free AI experimentation cohort, scoped to Avalara’s stack and your team’s capacity.

Your session host

You’re in good hands

I’m Darcey Lachtman, and I’ll be leading your AI fitness workshop.

I’ve spent a decade in experimentation—starting at Optimizely in 2016, then refining my skills at LaunchDarkly and Eppo, before returning to Optimizely as Solution Strategy Director. I’m Optimizely’s expert on agentic experimentation, and I’ll show you exactly where AI agents fit into your program.

Wherever you’re starting, there’s a seat here for you.

What I care about: Making this genuinely useful, not impressive. You should walk away knowing exactly where AI fits your program, and confident enough to start building.

Used by the biggest experimentation programs in the world.

We mapped our standard experimentation workflow, identified where Optimizely’s AI agents plug into current gaps, and scoped out what we could build custom. The sky’s the limit.

Brandon Brackett

Head of Growth Experimentation, Salesforce

We went through our entire experimentation process end to end, mapped where AI agents could fit in, and came out with a clear picture of what to build next.

Shaun Dolan

Group Optimisation Manager, Kingfisher plc

Workshop bonus

Track your real fitness too.

We’re tracking the AI fitness of your experimentation program. But you may as well track your personal fitness too. You’ll get a free Apple Watch SE 3—shipped to you after your session.

 

1
USA

You’ll receive an Apple Watch SE 3 GPS 44mm, shipped directly to you.

2
Europe or the U.K.

You’ll receive an Apple gift card for the equivalent value—same idea, your choice of model.

3
One per workshop

One Apple Watch per workshop.


* This offer is exclusive to the original invited recipient. If this page was forwarded to you by someone else, the gift does not automatically apply—please get in touch to check whether your account is eligible before booking.

Is this for you?

If you’re the one at Avalara who gets asked “what’s our AI experimentation plan?” — this session is built for you. If you’re still getting the basics of experimentation in place, start there first.

This is for you if...

You’re a Head, VP, or Director of Experimentation at Avalara who’s been asked to put AI into your test program — specifically, not someday

Avalara is running experiments on its signup, portal, and developer flows, but hasn’t structured AI agents into the workflow yet

You need to show Avalara’s leadership a business case tied to real revenue journeys, not a framework deck

You’re ready to leave with a scoped agent build list for Avalara’s highest-impact flows

Not quite yet if ...

Avalara’s experimentation program is still getting started — bed in the basics first

You’re looking for a general AI overview — this session is applied to Avalara’s specific flows

You can’t commit 60 focused minutes — this only works if you’re fully in it

Free. Private. No pitch.

Fill in your details and we’ll reach out to confirm a time that works for you.
✓ Completely free—no credit card needed
✓ Specific to Avalara’s experimentation program, not a generic overview
✓ No sales pitch—just useful outputs
✓ Apple Watch SE 3 (or gift card) per workshop

Let’s make it happen