You’re at the shortlist — let’s make sure Empower Retirement’s decision is built on current information.
FOR EMPOWER RETIREMENT — FREE 1:1 SESSION — LIMITED SPOTS
Still evaluating agents?Let’s pressure-test the threeEmpower Retirement should build first
Empower Retirement is at the decision point for its next-generation experimentation program — and the agents that unlock enrollment completion, rollover conversion, and participant self-service are ready to scope right now.
50+ programs benchmarked — Free — No pitch
A plan, not a pep talk.
This session maps Empower Retirement’s experimentation program against the three flows that carry the most participant and revenue impact — enrollment, rollover capture, and digital self-service — and tells you exactly which agents to build first.
1
Your AI maturity score
We score Empower Retirement’s program across five dimensions and benchmark it against the top financial services experimentation teams — not generic averages. You see exactly where you stand on participant-facing digital maturity and the gap to the next level.
2
Your flows, mapped
We map Empower Retirement’s participant enrollment, rollover capture, and digital self-service journeys — tracing where decisions stall, where your team is doing work agents can handle, and where automation unlocks throughput at scale. The output is specific to your flows, not a playbook built for someone else.
3
Your three agents, ranked
Every opportunity gets scored by impact and effort across Empower Retirement’s actual programs — enrollment completion, rollover conversion, and servicing cost deflection. You leave with three specific agent builds: what each does, what it replaces, and the outcome it drives for participant experience and operating costs.
4
Your build plan
We show you how to sequence each agent build alongside Empower Retirement’s current experimentation infrastructure — fitting new agents into your enrollment and servicing workflows without adding headcount or disrupting what’s already running. You leave with a prioritized plan and access to Opal University, Optimizely’s free AI experimentation cohort.
Your session host
You're in good hands
I'm Darcey Lachtman, and I'll be leading your AI fitness workshop.
I've spent a decade in experimentation—starting at Optimizely in 2016, then refining my skills at LaunchDarkly and Eppo, before returning to Optimizely as Solution Strategy Director. I'm Optimizely's expert on agentic experimentation, and I'll show you exactly where AI agents fit into your program.
Wherever you're starting, there's a seat here for you.
What I care about: Making this genuinely useful, not impressive. You should walk away knowing exactly where AI fits your program, and confident enough to start building.
Used by the biggest experimentation programs in the world.
Salesforce
ebay
Alaska Airlines
American Express
Dolby
Fjällräven
New Era
We mapped our standard experimentation workflow, identified where Optimizely’s AI agents plug into current gaps, and scoped out what we could build custom. The sky’s the limit.
Brandon Brackett
Head of Growth Experimentation, Salesforce
We went through our entire experimentation process end to end, mapped where AI agents could fit in, and came out with a clear picture of what to build next.
Shaun Dolan
Group Optimisation Manager, Kingfisher plc
Workshop bonus
Track your real fitness too.
We’re tracking the AI fitness of your experimentation program. But you may as well track your personal fitness too. You’ll get a free Apple Watch SE 3—shipped to you after your session.
1
USA
You'll receive an Apple Watch SE 3 GPS 44mm, shipped directly to you.
2
Europe or the U.K.
You'll receive an Apple gift card for the equivalent value—same idea, your choice of model.
3
One per workshop
One Apple Watch per workshop.
* This offer is exclusive to the original invited recipient. If this page was forwarded to you by someone else, the gift does not automatically apply—please get in touch to check whether your account is eligible before booking.
Is this for you?
If you’re the one at Empower Retirement who gets asked “What’s our AI experimentation plan?” — this is for you. If you’re still getting the basics of experimentation running, start there first.
This is for you if...
You’re a Head, VP, or Director of Experimentation or Digital at Empower Retirement who owns the answer to “Where’s our AI program headed?”
You’re running experiments across participant-facing flows but haven’t built AI agents into the program in a structured way
You need to show leadership a clear ROI case for agent-driven experimentation — not a pilot, not a proof of concept
You’re ready to walk away with a ranked build list specific to Empower Retirement’s enrollment and servicing flows
Not quite yet if ...
You’re still building Empower Retirement’s experimentation foundation — get the basics solid before adding agents
You’re looking for a general AI overview — this session is specific to your program, not introductory
You can’t commit 60 focused minutes — this session only works when you’re fully present
Free. Private. No pitch.
Fill in your details and we’ll reach out to confirm a time that works for you.
✓ Completely free—no credit card needed
✓ Specific to Empower Retirement’s program — participant enrollment, rollover capture, and servicing flows
✓ No sales pitch—just useful outputs
✓ Apple Watch SE 3 (or gift card) per workshop
