Affirm's payment flows are where three AI agents will move the needle fastest — this session identifies which ones.
FOR AFFIRM — FREE 1:1 SESSION — LIMITED SPOTS
A lot has changedSee what Affirm's stack can do now
Since Affirm last worked with Optimizely, agentic experimentation has moved from concept to competitive advantage. With checkout completion, consumer activation, and merchant onboarding all driving revenue at scale, this session delivers a scored shortlist and a build plan built around how Affirm runs.
50+ programs benchmarked - Free - No pitch
A plan, not a pep talk.
This isn't a generic AI intro. In 60 minutes, we map Affirm's actual experimentation workflow — across checkout completion, consumer activation, and merchant onboarding — to identify where AI agents will move the needle fastest for your team.
1
Your AI maturity score
We score Affirm's program across five dimensions — AI awareness, executive buy-in, tool adoption, process integration, and agent deployment readiness. You see exactly where you sit against the top payments and fintech experimentation programs, with a gap analysis showing what it takes to move up.
2
Your flows, mapped
We dig into Affirm's actual experimentation workflow across checkout and loan application completion, consumer re-engagement, and merchant portal optimization. We map where time goes and where agent-driven automation would create a measurable, repeatable advantage in your highest-volume payment journeys.
3
Your three agents, ranked
Every opportunity across Affirm's checkout, activation, and merchant journeys gets scored by impact and effort, so you leave with the three agents that will move the needle fastest. Each comes with a breakdown of what it does, what it replaces, and the time it saves at Affirm's scale.
4
Your build plan
Once the agents are identified, you leave with a prioritized build plan that fits Affirm's team and existing stack — no new headcount, no rebuild from scratch. Priority access to Opal University means you can start building with expert guidance and community support immediately.
Your session host
You're in good hands
I'm Darcey Lachtman, and I'll be leading your AI fitness workshop.
I've spent a decade in experimentation—starting at Optimizely in 2016, then refining my skills at LaunchDarkly and Eppo, before returning to Optimizely as Solution Strategy Director. I'm Optimizely's expert on agentic experimentation, and I'll show you exactly where AI agents fit into your program.
Wherever you're starting, there's a seat here for you.
What I care about: Making this genuinely useful, not impressive. You should walk away knowing exactly where AI fits your program, and confident enough to start building.
Used by the biggest experimentation programs in the world.
Salesforce
ebay
Alaska Airlines
American Express
Dolby
Fjällräven
New Era
We mapped our standard experimentation workflow, identified where Optimizely's AI agents plug into current gaps, and scoped out what we could build custom. The sky's the limit.
Brandon Brackett
Head of Growth Experimentation, Salesforce
We went through our entire experimentation process end to end, mapped where AI agents could fit in, and came out with a clear picture of what to build next.
Shaun Dolan
Group Optimisation Manager, Kingfisher plc
Workshop bonus
Track your real fitness too.
We're tracking the AI fitness of your experimentation program. But you may as well track your personal fitness too. You'll get a free Apple Watch SE 3—shipped to you after your session.
1
USA
You'll receive an Apple Watch SE 3 GPS 44mm, shipped directly to you.
2
Europe or the U.K.
You'll receive an Apple gift card for the equivalent value—same idea, your choice of model.
3
One per workshop
One Apple Watch per workshop.
* This offer is exclusive to the original invited recipient. If this page was forwarded to you by someone else, the gift does not automatically apply—please get in touch to check whether your account is eligible before booking.
Is this for you?
If you're the Affirm leader who gets asked "what's our AI experimentation roadmap?" — this session is for you. If you're still building the foundation of your experimentation program, start there first.
This is for you if...
You're leading experimentation or CRO at Affirm and you've been asked to build a clear AI agents strategy
You're running checkout, activation, or merchant experiments at scale but haven't structured AI into the workflow yet
You need a concrete agent shortlist and ROI case for leadership — not another framework deck
You're ready to walk away with a prioritized build plan for Affirm's highest-impact payment journeys
Not quite yet if ...
You're still getting Affirm's experimentation program off the ground — get the basics bedded in first
You're looking for a general AI overview — this session is applied and specific to Affirm's payment flows
You can't commit 60 focused minutes — this only works if you're fully in it
Free. Private. No pitch.
Fill in your details and we'll reach out to confirm a time that works for you.
✓ Completely free—no credit card needed
✓ Built around Affirm's checkout and activation flows, not a generic overview
✓ No sales pitch—just useful outputs
✓ Apple Watch SE 3 (or gift card) per workshop
