FOR INTERNET BRANDS — FREE 1:1 SESSION — LIMITED SPOTS

A lot has changedA lot has changedsince Internet Brands last ran on Optimizely

Let’s find the three AI agents that will move the needle fastest across Internet Brands’ content and lead conversion flows.

60 minutes: your AI fitness score, an agent shortlist built for your content-to-lead pipelines, and a plan your existing team can execute—no new headcount, no rip-and-replace.

Book your AI fitness session

50+ programs benchmarked — Free — No pitch

A plan, not a pep talk.A plan, not a pep talk.

In 45–60 minutes, we map Internet Brands’ experimentation reality—from content-discovery and lead-conversion flows across your vertical network to audience personalization—and tell you exactly where AI agents fit and which three to build first.

Internet Brands’ AI maturity score

We benchmark Internet Brands’ experimentation program across five dimensions—AI awareness, executive buy-in, tool adoption, process integration, and agent deployment readiness. You see exactly where you stand against the top media and publishing experimentation teams, with a gap analysis showing what it takes to reach the next stage.

Your content-to-lead workflow, mapped

We dig into the workflows that drive Internet Brands’ revenue: content-discovery flows that bring visitors back, lead-conversion funnels across your health, legal, and automotive verticals, and the audience-matching logic that sits between them. We identify exactly where AI makes a measurable difference—specific to how Internet Brands actually works, not a generic playbook.

Your three highest-value agents

Every opportunity gets scored by impact and effort across Internet Brands’ actual revenue journeys—content conversion, audience personalization, and lead distribution match quality. You leave with the three agents that will move the needle fastest, each with a breakdown of what it does, what it replaces, and the time it saves.

Your team’s build plan

Once you know what to build, we tell you how. You leave with a plan built for Internet Brands’ existing team and stack—fitting alongside what you already run—plus priority access to Opal University, Optimizely’s free AI experimentation cohort where you build your agents with expert guidance and community support.

Your session host

You’re in good hands

I’m Darcey Lachtman, and I’ll be leading your AI fitness workshop.

I’ve spent a decade in experimentation—starting at Optimizely in 2016, then refining my skills at LaunchDarkly and Eppo, before returning to Optimizely as Solution Strategy Director. I’m Optimizely’s expert on agentic experimentation, and I’ll show you exactly where AI agents fit into your program.

Wherever you’re starting, there’s a seat here for you.

What I care about: Making this genuinely useful, not impressive. You should walk away knowing exactly where AI fits your program, and confident enough to start building.

Used by the biggest experimentation programs in the world.

Salesforce

ebay

Alaska Airlines

American Express

Dolby

Fjällräven

New Era

We mapped our standard experimentation workflow, identified where Optimizely’s AI agents plug into current gaps, and scoped out what we could build custom. The sky’s the limit.

Brandon Brackett

Head of Growth Experimentation, Salesforce

We went through our entire experimentation process end to end, mapped where AI agents could fit in, and came out with a clear picture of what to build next.

Shaun Dolan

Group Optimisation Manager, Kingfisher plc

Workshop bonus

Track your real fitness too.

We’re tracking the AI fitness of your experimentation program. But you may as well track your personal fitness too. You’ll get a free Apple Watch SE 3—shipped to you after your session.

USA

You’ll receive an Apple Watch SE 3 GPS 44mm, shipped directly to you.

Europe or the U.K.

You’ll receive an Apple gift card for the equivalent value—same idea, your choice of model.

One per workshop

One Apple Watch per workshop.


* This offer is exclusive to the original invited recipient. If this page was forwarded to you by someone else, the gift does not automatically apply—please get in touch to check whether your account is eligible before booking.

Is this for you?

If you’re the Internet Brands leader who gets asked “What’s our AI plan for content and lead conversion?”—this session was built with you in mind. If you’re still standing up your experimentation program from scratch, start there first.

This is for you if...

You lead experimentation at Internet Brands and have been asked to show a clear AI integration path for your content and lead conversion workflows.

You’re running experiments across your vertical network but haven’t structured AI into the practice in any systematic way.

You need a concrete ROI case to take to leadership—not another framework deck.

You’re ready to walk away with a build list scoped to Internet Brands’ actual revenue journeys, not a generic agent catalog.

Not quite yet if ...

You’re still getting Internet Brands’ experimentation program off the ground—get the basics bedded in first.

You’re looking for a general AI overview—this session is applied and specific.

You can’t commit 60 focused minutes—this only works if you’re fully in it.

Free. Private. No pitch.Free. Private. No pitch.

Fill in your details and we’ll reach out to confirm a time that works for you.
✓ Completely free—no credit card needed
✓ Specific to Internet Brands’ content and lead conversion practice, not a generic overview
✓ No sales pitch—just useful outputs
✓ Apple Watch SE 3 (or gift card) per workshop

Book your session

A lot has changedA lot has changedA lot has changedA lot has changedA lot has changedA lot has changedA lot has changedA lot has changedA lot has changedA lot has changedsince Internet Brands last ran on Optimizely

A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.