FOR ETSY, INC. — FREE 1:1 SESSION — LIMITED SPOTS

Three agents.Three agents.Etsy’s AI roadmap,scoped before you commit.

Let’s identify Etsy’s three highest-impact agents before you finalize the roadmap.

With Etsy’s leadership putting AI-powered discovery and personalization at the center of the growth strategy, the mandate is clear—what’s still open is which agents to build first. This session maps your search, checkout, and seller flows and hands you a ranked shortlist in 60 minutes.

Book your AI fitness session

50+ programs benchmarked — Free — No pitch

A plan, not a pep talk.A plan, not a pep talk.

60 minutes built around Etsy’s actual experimentation challenges—mapping your search and discovery, checkout conversion, and seller onboarding flows to identify where AI agents drive the most measurable impact on marketplace GMS.

Your marketplace maturity baseline

We score Etsy’s program across five dimensions—AI awareness, executive buy-in, tool adoption, process integration, and agent deployment readiness. You see exactly where Etsy stands against the top retail and marketplace experimentation teams, with a gap analysis showing what it takes to move to the next stage.

Your marketplace flows, mapped

We dig into the journeys that drive Etsy’s GMS—search relevance and discovery, checkout conversion, and seller onboarding. Where do experiments stall? Where is your team doing work an agent could handle? We map every stage and surface where AI creates measurable lift for a two-sided marketplace at Etsy’s scale.

Etsy’s three highest-impact agents

Every opportunity gets scored by impact and effort. You leave with the three agents that will move Etsy’s metrics fastest—whether that’s improving search relevance, recovering abandoned checkouts, or accelerating seller time-to-first-sale—each with a breakdown of what it does, what it replaces, and the time it saves.

Your plan, ready to ship

Once you know what to build, we tell you how to build it. You leave with a personalized plan and priority access to Opal University—Optimizely’s free AI experimentation cohort where you build your agents with expert guidance and community support, alongside everything Etsy already runs.

Your session host

You're in good hands

I’m Darcey Lachtman, and I’ll be leading your AI fitness workshop.

I’ve spent a decade in experimentation—starting at Optimizely in 2016, then refining my skills at LaunchDarkly and Eppo, before returning to Optimizely as Solution Strategy Director. I’m Optimizely’s expert on agentic experimentation, and I’ll show you exactly where AI agents fit into your program.

Wherever you’re starting, there’s a seat here for you.

What I care about: Making this genuinely useful, not impressive. You should walk away knowing exactly where AI fits your program, and confident enough to start building.

Used by the biggest experimentation programs in the world.

Salesforce

ebay

Alaska Airlines

American Express

Dolby

Fjällräven

New Era

We mapped our standard experimentation workflow, identified where Optimizely’s AI agents plug into current gaps, and scoped out what we could build custom. The sky’s the limit.

Brandon Brackett

Head of Growth Experimentation, Salesforce

We went through our entire experimentation process end to end, mapped where AI agents could fit in, and came out with a clear picture of what to build next.

Shaun Dolan

Group Optimisation Manager, Kingfisher plc

Workshop bonus

Track your real fitness too.

We’re tracking the AI fitness of your experimentation program. But you may as well track your personal fitness too. You’ll get a free Apple Watch SE 3—shipped to you after your session.

USA

You'll receive an Apple Watch SE 3 GPS 44mm, shipped directly to you.

Europe or the U.K.

You'll receive an Apple gift card for the equivalent value—same idea, your choice of model.

One per workshop

One Apple Watch per workshop.


* This offer is exclusive to the original invited recipient. If this page was forwarded to you by someone else, the gift does not automatically apply—please get in touch to check whether your account is eligible before booking.

Is this for you?

If you’re the Etsy leader who gets asked “what’s our AI experimentation roadmap?” — this is for you. If Etsy isn’t running experiments consistently yet, build that foundation first.

This is for you if...

You’re a Head, VP, or Director of Experimentation at Etsy who’s been asked to turn the AI mandate into an agent roadmap

Etsy is running experiments on search, checkout, or seller flows, but AI hasn’t been structured into those programs yet

You need to bring Etsy’s leadership a clear ROI case for AI experimentation, not just another pilot proposal

You’re ready to walk away with a concrete build list for Etsy’s marketplace, not a framework deck

Not quite yet if ...

Etsy’s experimentation program is still getting started — get the fundamentals solid first

You’re looking for a general AI overview — this session is applied and specific to Etsy’s buyer and seller journeys

You can’t commit 60 focused minutes — this only works if you’re fully in it

Free. Private. No pitch.Free. Private. No pitch.

Fill in your details and we’ll reach out to confirm a time that works for you.
✓ Completely free—no credit card needed
✓ Specific to Etsy’s search, checkout, and seller growth flows—not a generic overview
✓ No sales pitch—just useful outputs
✓ Apple Watch SE 3 (or gift card) per workshop

Book your session

Three agents.Three agents.Three agents.Three agents.Three agents.Three agents.Three agents.Three agents.Three agents.Three agents.Etsy’s AI roadmap,scoped before you commit.

A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.A plan, not a pep talk.