You’re at a decision point on your experimentation stack — run the diagnostic before you commit.
FOR SOPHOS — FREE 1:1 SESSION — LIMITED SPOTS
A lot has changedSee what Sophos’s stack can do now
Sophos has the trial conversion, direct checkout, and renewal flows that make AI agents pay off fast — and you’re already evaluating your next move. This 60-minute session gives your team a scored AI baseline, a prioritized agent shortlist, and a week-by-week build plan.
50+ programs benchmarked - Free - No pitch
A plan, not a pep talk.
This 60 minutes is built around Sophos’s actual experimentation reality — not a generic playbook, but a structured diagnostic mapped to your trial conversion, direct purchase, and renewal flows and the scale you’re operating at.
1
Your AI maturity score
We score Sophos’s program across five dimensions—AI awareness, executive buy-in, tool adoption, process integration, and agent deployment readiness. You see exactly where you sit against the top cybersecurity and B2B SaaS experimentation programs, with a gap analysis showing precisely what it takes to move to the next stage.
2
Your AI mapping session
We map the stages of Sophos’s trial-to-paid conversion, direct checkout, and renewal flows—pinpointing where time disappears, where handoffs stall, and where your team is doing manually what an agent could handle. Every finding is specific to how Sophos works today, not a generic playbook.
3
Your three highest-value agents
Every opportunity is scored by impact and effort—ranked specifically around Sophos’s trial conversion, direct checkout, and renewal or cross-sell sequences. You leave with three clearly defined agents: what each does, what it replaces, and how fast it moves the needle.
4
Your personalized build plan
Once you know what to build, we tell you how. You leave with a week-by-week plan built around Sophos’s team structure and existing stack, plus priority access to Opal University—Optimizely’s free AI experimentation cohort where you build your agents with expert guidance.
Your session host
You're in good hands
I'm Darcey Lachtman, and I'll be leading your AI fitness workshop.
I've spent a decade in experimentation—starting at Optimizely in 2016, then refining my skills at LaunchDarkly and Eppo, before returning to Optimizely as Solution Strategy Director. I'm Optimizely's expert on agentic experimentation, and I'll show you exactly where AI agents fit into your program.
Wherever you're starting, there's a seat here for you.
What I care about: Making this genuinely useful, not impressive. You should walk away knowing exactly where AI fits your program, and confident enough to start building.
Used by the biggest experimentation programs in the world.
Salesforce
ebay
Alaska Airlines
American Express
Dolby
Fjällräven
New Era
We mapped our standard experimentation workflow, identified where Optimizely's AI agents plug into current gaps, and scoped out what we could build custom. The sky's the limit.
Brandon Brackett
Head of Growth Experimentation, Salesforce
We went through our entire experimentation process end to end, mapped where AI agents could fit in, and came out with a clear picture of what to build next.
Shaun Dolan
Group Optimisation Manager, Kingfisher plc
Workshop bonus
Track your real fitness too.
We're tracking the AI fitness of your experimentation program. But you may as well track your personal fitness too. You'll get a free Apple Watch SE 3—shipped to you after your session.
1
USA
You'll receive an Apple Watch SE 3 GPS 44mm, shipped directly to you.
2
Europe or the U.K.
You'll receive an Apple gift card for the equivalent value—same idea, your choice of model.
3
One per workshop
One Apple Watch per workshop.
* This offer is exclusive to the original invited recipient. If this page was forwarded to you by someone else, the gift does not automatically apply—please get in touch to check whether your account is eligible before booking.
Is this for you?
If you’re the one at Sophos who gets asked “What’s our AI experimentation plan?” — this is built for you. If you’re still getting your experimentation practice off the ground, start there first.
This is for you if...
You’re a Head, VP, or Director of Experimentation at Sophos who’s been tasked with turning AI into a structured practice, not just a talking point.
You’re already running experiments across Sophos’s trial, checkout, or renewal flows — but AI hasn’t been integrated systematically.
You need a concrete ROI case for Sophos’s leadership, not just another pilot.
You want to walk away with an agent build list, not a framework deck.
Not quite yet if ...
You’re still building the foundation of Sophos’s experimentation program — get the basics bedded in first.
You’re looking for a general AI overview — this session is applied and specific to Sophos’s flows.
You can’t commit 60 focused minutes — this only works if you’re fully in it.
Free. Private. No pitch.
Fill in your details and we'll reach out to confirm a time that works for you.
✓ Completely free—no credit card needed
✓ Specific to Sophos’s experimentation program, not a generic overview
✓ No sales pitch—just useful outputs
✓ Apple Watch SE 3 (or gift card) per workshop
