For TJX, product discovery is the experiment — the bottleneck is how fast your team moves from hypothesis to decision.
FOR TJX COMPANIES — FREE 1:1 SESSION — LIMITED SPOTS
Evaluating right now?Score TJX's AI experimentation program before you decide
You're at the decision stage on AI-native experimentation — this 60-minute session maps where AI agents fit TJX's discovery, checkout, and loyalty flows, and hands you a build list before you commit.
50+ programs benchmarked - Free - No pitch
A plan, not a pep talk.
This isn't a generic AI intro. We map TJX's actual experimentation workflow across your product discovery, checkout, and loyalty flows, score where your program sits against the top retail experimentation teams, and tell you exactly what to build next.
1
TJX's AI maturity score
We score TJX's program across five dimensions — AI awareness, executive buy-in, tool adoption, process integration, and agent deployment readiness. You see exactly where TJX sits against the top retail experimentation teams, and get a gap analysis showing what it takes to move to the next tier.
2
Your discovery and checkout flows mapped
We dig into TJX's actual experimentation workflow. Where does cycle time get lost across your product discovery and checkout tests? We map every stage — from search and category ranking tests to cart recovery and loyalty enrollment — and identify where AI agents can cut the cycle time without adding headcount.
3
Three agents ranked for TJX's journeys
Every opportunity gets scored by impact and effort for TJX's specific journeys. You leave with the three agents that will move the needle fastest — scoped across product discovery ranking, checkout conversion, and loyalty enrollment — each with a breakdown of what it does, what it replaces, and the time it saves.
4
Your team's build plan
Once you know what to build, we tell you how. You leave with a personalized plan that fits alongside TJX's existing stack without adding headcount, plus priority access to Opal University — Optimizely's free AI experimentation cohort where you build your agents with expert guidance and community support.
Your session host
You're in good hands
I'm Darcey Lachtman, and I'll be leading your AI fitness workshop.
I've spent a decade in experimentation—starting at Optimizely in 2016, then refining my skills at LaunchDarkly and Eppo, before returning to Optimizely as Solution Strategy Director. I'm Optimizely's expert on agentic experimentation, and I'll show you exactly where AI agents fit into your program.
Wherever you're starting, there's a seat here for you.
What I care about: Making this genuinely useful, not impressive. You should walk away knowing exactly where AI fits your program, and confident enough to start building.
Used by the biggest experimentation programs in the world.
Salesforce
ebay
Alaska Airlines
American Express
Dolby
Fjällräven
New Era
We mapped our standard experimentation workflow, identified where Optimizely's AI agents plug into current gaps, and scoped out what we could build custom. The sky's the limit.
Brandon Brackett
Head of Growth Experimentation, Salesforce
We went through our entire experimentation process end to end, mapped where AI agents could fit in, and came out with a clear picture of what to build next.
Shaun Dolan
Group Optimisation Manager, Kingfisher plc
Workshop bonus
Track your real fitness too.
We're tracking the AI fitness of your experimentation program. But you may as well track your personal fitness too. You'll get a free Apple Watch SE 3—shipped to you after your session.
1
USA
You'll receive an Apple Watch SE 3 GPS 44mm, shipped directly to you.
2
Europe or the U.K.
You'll receive an Apple gift card for the equivalent value—same idea, your choice of model.
3
One per workshop
One Apple Watch per workshop.
* This offer is exclusive to the original invited recipient. If this page was forwarded to you by someone else, the gift does not automatically apply—please get in touch to check whether your account is eligible before booking.
Is this for you?
If you're the one at TJX who gets asked "what's our AI experimentation plan?" — this is for you. If you're still figuring out whether to run experiments at all, start there first.
This is for you if...
You're TJX's Head, VP, or Director of Experimentation or CRO who's been asked to put an AI strategy behind your discovery and checkout programs
You're running experiments on TJX.com but haven't integrated AI into your workflow in a structured way
You need to show TJX leadership a clear ROI case for AI experimentation, not just a pilot
You're ready to walk away with a build list mapped to TJX's actual journeys, not a framework deck
Not quite yet if ...
You're still standing up TJX's experimentation program — get the foundations bedded in first
You're looking for a general AI overview — this session is applied and specific to TJX's program
You can't commit 60 focused minutes — this only works if you're fully in it
Free. Private. No pitch.
Fill in your details and we'll reach out to confirm a time that works for you.
✓ Completely free—no credit card needed
✓ Specific to TJX's experimentation program, not a generic overview
✓ No sales pitch—just useful outputs
✓ Apple Watch SE 3 (or gift card) per workshop
