No account left behind
Your top twenty accounts get real research, tailored messaging, and an experience built for them. Account 21 gets a template with a logo dropped in. This session is about closing that gap—your framework for agentic personalization.
What you will experience
You already have the segments, the signals, and the tools. What you don't have is the time. Most of it goes into making content and running campaigns, which leaves the strategy and the insight, the parts that actually make personalization work, squeezed into whatever's left. We'll show you the framework we use to fix that, and the AI agent that does the building.
Account 21 deserves more than a logo swap. Join us and we'll show you how to give it one.
The people who built it
The agent on screen is the one running on our own site. The people walking you through it are the ones who built it, broke it, and rebuilt it.
Featured products
Speakers
Michiel Dorjee
Director of Digital ExperienceOptimizely
Laura Perez Riau
Senior Campaign Marketing ManagerOptimizely